#ficaUber Guerrilla Marketing
Uber and Guerrilla Marketing
In order to attend SapientNitro and Uber, we assembled a guerrilla marketing with a big scale projection to show the population support and how it’s possible to live with taxis. We developed the software for the event and counted on local and remote teams to get the job done. It took place where and on the date the city counsel was voting the future of Uber in Sao Paulo.