{"id":3833,"date":"2025-08-01T20:13:52","date_gmt":"2025-08-01T23:13:52","guid":{"rendered":"https:\/\/www.alicewonders.ws\/blog\/?p=3833"},"modified":"2026-10-19T12:07:05","modified_gmt":"2026-10-19T15:07:05","slug":"digital-experience-retail-technology-zh","status":"publish","type":"post","link":"https:\/\/www.alicewonders.ws\/blog\/zh\/2025\/08\/01\/digital-experience-retail-technology-zh\/","title":{"rendered":"#WonderNews\uff1a\u6570\u5b57\u4f53\u9a8c\u3001\u96f6\u552e\u79d1\u6280\uff08\u4ee5\u53ca\u66f4\u591a\u7cbe\u5f69\uff01\uff09"},"content":{"rendered":"

\u6b22\u8fce\u9605\u8bfb #WonderNews\uff1aAlice Wonders \u7684\u65b0\u95fb\u7b80\u62a5\uff0c\u5e26\u4f60\u7d27\u8ddf\u5df4\u897f\u4e43\u81f3\u5168\u7403\u5b9e\u4f53\u5e97\u5728\u79d1\u6280<\/strong>\u3001\u8bbe\u8ba1<\/strong>\u3001\u5efa\u7b51<\/strong>\u4ee5\u53ca\u4ee5\u987e\u5ba2\u4e3a\u4e2d\u5fc3\u3001\u52a9\u529b\u54c1\u724c\u5efa\u8bbe\u7684\u4f53\u9a8c<\/strong>\u65b9\u9762\u7684\u4e3b\u8981\u8d8b\u52bf\u3002<\/p>\n

\u5728\u65e5\u76ca\u591a\u53d8\u7684\u6d88\u8d39\u5e02\u573a\u4e2d\uff0c\u8fd9\u4e9b\u9886\u57df\u5728\u6253\u9020\u4ee4\u987e\u5ba2\u60ca\u8273\u3001\u4e0e\u987e\u5ba2\u5efa\u7acb\u60c5\u611f\u8fde\u63a5\u7684\u7a7a\u95f4\u548c\u4e92\u52a8\u65b9\u9762\uff0c\u53d1\u6325\u7740\u81f3\u5173\u91cd\u8981\u7684\u4f5c\u7528\u3002<\/p>\n

\u4e3a\u6b64\uff0c\u6211\u4eec\u4e3a\u4f60\u5e26\u6765\u5b9d\u8d35\u7684\u6d1e\u5bdf\u3001\u521b\u65b0\u4e0e\u521b\u610f\uff0c\u6fc0\u53d1\u53d8\u9769\u7075\u611f\uff0c\u52a9\u529b\u54c1\u724c\u6210\u529f\u3002\u7aef\u8d77\u5496\u5561\uff0c\u4eab\u53d7\u9605\u8bfb\u5427\u3002\u2615\ufe0f<\/p>\n

\"arc-lounge-\u96f6\u552e-\u5317\u4eac-\u4f53\u9a8c\"<\/a><\/p>\n

\u96f6\u552e\u65b0\u65f6\u4ee3\uff1a\u4f53\u9a8c\u4e0e\u8fde\u63a5\uff01<\/h2>\n

Arc’teryx \u6b63\u51ed\u501f\u5176\u4f4d\u4e8e\u5317\u4eac\u7684 Arc’Lounge \u95e8\u5e97\uff0c\u91cd\u65b0\u5b9a\u4e49\u9500\u552e\u7ec8\u7aef\u7684\u6982\u5ff5\u3002Arc’Lounge \u4e0d\u53ea\u662f\u4e00\u4e2a\u9500\u552e\u7a7a\u95f4\uff0c\u66f4\u662f\u4e00\u573a\u611f\u5b98\u6c89\u6d78\u4e4b\u65c5\uff0c\u4ee5\u72ec\u7279\u7684\u65b9\u5f0f\u5c06\u987e\u5ba2\u4e0e\u54c1\u724c\u8fde\u63a5\u5728\u4e00\u8d77<\/a><\/strong>\u3002<\/p>\n

\u7a7a\u95f4\u878d\u5165\u4e86\u58f0\u97f3\u3001\u6c14\u5473\u548c\u706f\u5149\u7b49\u5143\u7d20\uff0c\u6a21\u62df\u4e0d\u540c\u6d77\u62d4\u4e0e\u6c14\u5019\u6761\u4ef6\uff0c\u751a\u81f3\u8fd8\u8bbe\u6709\u4e13\u95e8\u7684 Re: repairs \u7ef4\u4fee\u533a\u57df\u3002\u5728\u8fd9\u91cc\uff0c\u8d2d\u7269\u4e0d\u518d\u662f\u5168\u90e8\u2014\u2014\u8fd9\u662f\u4e00\u573a\u878d\u5408\u81ea\u7136\u4e0e\u8bbe\u8ba1\u7684\u4f53\u9a8c\u3002<\/p>\n

\u6b64\u5916\uff0cArc’Lounge \u8fd8\u6253\u9020\u4e86\u4e00\u5904\u9648\u5217 Veilance \u7b49\u4ea7\u54c1\u7684\u4f11\u61a9\u7a7a\u95f4\uff0c\u65e2\u5e26\u6765\u90fd\u5e02\u683c\u8c03\uff0c\u53c8\u8425\u9020\u51fa\u4e00\u4e2a\u5b8c\u5168\u81f4\u529b\u4e8e\u4e0e\u54c1\u724c\u5efa\u7acb\u60c5\u611f\u8fde\u63a5\u7684\u73af\u5883\u3002<\/p>\n

Arc’teryx \u8bc1\u660e\uff1a\u672a\u6765\u7684\u96f6\u552e\u66f4\u5173\u4e4e\u521b\u9020\u4f53\u9a8c\uff0c\u800c\u4e0d\u4ec5\u4ec5\u662f\u9500\u552e\u4ea7\u54c1\u3002<\/p>\n

\"iwc-\u5feb\u95ea\u5e97-f1-\u4f53\u9a8c\"<\/a><\/p>\n

\u6c89\u6d78\u4e0e\u901f\u5ea6\uff1aIWC Schaffhausen \u8054\u52a8\u7535\u5f71\u300aF1\u300b<\/h2>\n

\u6070\u9022\u5168\u65b0 F1 \u7535\u5f71\u4e0a\u6620\u4e4b\u9645\uff0cIWC Schaffhausen \u5728\u9999\u6e2f\u63a8\u51fa\u4e86\u4e00\u573a\u6c89\u6d78\u5f0f\u5feb\u95ea\u4f53\u9a8c<\/a><\/strong>\u3002\u4f5c\u4e3a Mercedes-AMG Petronas \u8f66\u961f\u7684\u5b98\u65b9\u5408\u4f5c\u4f19\u4f34\uff0c\u8be5\u54c1\u724c\u501f\u6b64\u9996\u53d1\u4e0e\u865a\u6784\u8f66\u961f APXGP \u7684\u5168\u65b0\u5408\u4f5c\u3002<\/p>\n

\u501f\u52a9\u8fd9\u90e8\u7535\u5f71\u5728\u5168\u7403\u7684\u706b\u7206\u8868\u73b0\uff08\u9996\u5468\u672b\u7968\u623f\u8fbe 1.44 \u4ebf\u96f7\u4e9a\u5c14\uff09\uff0cIWC \u8d81\u52bf\u5c55\u793a\u4e86\u5176\u72ec\u5bb6\u8868\u6b3e\uff0c\u5e76\u540c\u6b65\u5448\u73b0\u4e86\u5305\u62ec Brad Pitt \u5728\u5185\u7684\u89d2\u8272\u6240\u7a7f\u8d5b\u8f66\u670d\u7684\u5f71\u50cf\u3002<\/p>\n

\u8fd9\u4e0d\u4ec5\u4ec5\u662f\u4e00\u6b21\u7b80\u5355\u7684\u53d1\u5e03\uff0c\u66f4\u51f8\u663e\u51fa F1 \u7b49\u4f53\u80b2\u8425\u9500\u6b63\u53d8\u5f97\u8d8a\u6765\u8d8a\u5177\u6218\u7565\u6027\u548c\u5f71\u54cd\u529b\u3002\u5728 LVMH \u4e3b\u5bfc\u672c\u8d5b\u5b63\u8d5e\u52a9\u7684\u683c\u5c40\u4e0b\uff0cIWC \u6beb\u4e0d\u8fdf\u7591\u5730\u767b\u573a\uff0c\u529b\u6c42\u5728\u8f66\u8ff7\u5fc3\u4e2d\u5360\u636e\u4e00\u5e2d\u4e4b\u5730\u3002<\/p>\n

\"adidas-\u9996\u5c14\u95e8\u5e97-\u4f53\u9a8c\"<\/a><\/p>\n

Adidas \u9996\u5c14\u5e97\uff1a\u56e0\u5730\u5236\u5b9c\u7684\u8bbe\u8ba1<\/h2>\n

Adidas \u5728\u9996\u5c14\u7684\u4e00\u5bb6\u95e8\u5e97\u4e0e\u8fd9\u5ea7\u57ce\u5e02\u7684\u6d3b\u529b\u6c1b\u56f4\u5b8c\u7f8e\u878d\u5408\uff0c\u5c55\u73b0\u51fa\u5176\u5728\u8bbe\u8ba1\u4e0a\u7684\u591a\u9762\u6027\u3002<\/strong>\u4e0d\u540c\u4e8e\u5176\u4ed6\u95e8\u5e97\u5e38\u89c1\u7684\u5de5\u4e1a\u98ce\uff0c\u8fd9\u4e00\u7a7a\u95f4\u5448\u73b0\u51fa\u73b0\u4ee3\u7f8e\u5b66\uff0c\u5e76\u4e0e\u5f53\u5730\u6f6e\u6d41\u76f8\u5951\u5408\uff0c\u8bc1\u660e\u96f6\u552e\u65e2\u53ef\u4ee5\u521b\u65b0\uff0c\u4e5f\u80fd\u5c0a\u91cd\u6bcf\u4e2a\u5730\u65b9\u7684\u6587\u5316\u3002<\/p>\n

\u95e8\u5e97\u5916\u7acb\u9762\u4ee4\u4eba\u5370\u8c61\u6df1\u523b\uff0c\u5728\u57ce\u5e02\u666f\u89c2\u4e2d\u8131\u9896\u800c\u51fa\uff0c\u5165\u53e3\u4fbf\u5df2\u8425\u9020\u51fa\u5bf9\u72ec\u7279\u4f53\u9a8c\u7684\u671f\u5f85\u3002\u591c\u5e55\u964d\u4e34\u65f6\uff0c\u95e8\u5e97\u8bbe\u8ba1\u66f4\u52a0\u71a0\u71a0\u751f\u8f89\uff0c\u5448\u73b0\u51fa\u8ff7\u4eba\u800c\u5bcc\u6709\u611f\u67d3\u529b\u7684\u6c1b\u56f4\u3002\u5e97\u5185\u73af\u5883\u7cbe\u81f4\u8003\u7a76\uff0c\u4e00\u9762\u7403\u978b\u5899\u5438\u775b\u5374\u4e0d\u6d6e\u5938\uff0c\u670d\u88c5\u9648\u5217\u5219\u8425\u9020\u51fa\u4e13\u5c5e\u611f\u4e0e\u683c\u8c03\u3002<\/p>\n

Adidas \u5728\u4fdd\u6301\u81ea\u8eab\u771f\u5b9e DNA \u7684\u540c\u65f6\uff0c\u5de7\u5999\u9002\u5e94\u672c\u5730\u5e02\u573a\uff0c\u6253\u9020\u51fa\u4e00\u4e2a\u539f\u521b\u4e14\u5bcc\u6709\u521b\u65b0\u7684\u96f6\u552e\u7a7a\u95f4\u3002<\/a><\/strong><\/p>\n

\"argos-\u6570\u5b57\u5c4f-\u4f26\u6566-\u4f53\u9a8c\"<\/a><\/p>\n

Argos \u5c06\u4f26\u6566\u8f66\u7ad9\u53d8\u8eab\u4e92\u52a8\u6e38\u620f\u7a7a\u95f4<\/h2>\n

Argos \u522b\u51fa\u5fc3\u88c1\uff0c\u501f\u52a9\u4e00\u5757\u957f\u8fbe 40 \u7c73\u7684\u5de8\u578b\u6570\u5b57\u5c4f\uff0c\u5c06\u4f26\u6566\u4e24\u5ea7\u706b\u8f66\u7ad9\u53d8\u6210\u4e86\u4e92\u52a8\u6e38\u620f\u573a\u3002\u4e58\u5ba2\u53ef\u4ee5\u7528\u81ea\u5df1\u7684\u79fb\u52a8\u8bbe\u5907\u5b9e\u65f6\u53c2\u4e0e\u6bd4\u62fc\uff0c\u4e89\u593a\u54c1\u724c\u4e13\u5c5e\u5956\u54c1\u793c\u5305\uff0c\u5e26\u6765\u5145\u6ee1\u4e50\u8da3\u3001\u5f15\u4eba\u5165\u80dc\u7684\u4f53\u9a8c\u3002<\/p>\n

\u8fd9\u79cd\u5c06\u6570\u5b57\u6807\u724c\u4e0e\u6e38\u620f\u5316\u76f8\u7ed3\u5408\u7684\u8425\u9500\u6d3b\u52a8\uff0c\u662f\u5728\u9ad8\u4eba\u6d41\u573a\u6240\u5f00\u5c55\u516c\u5171\u6e38\u620f\u7684\u9996\u6279\u5c1d\u8bd5\u4e4b\u4e00\u3002\u5176\u7406\u5ff5\u662f\u4ee5\u521b\u610f\u65b9\u5f0f\u8fd0\u7528\u79d1\u6280\uff0c\u4ee5\u72ec\u7279\u4e14\u4e2a\u6027\u5316\u7684\u65b9\u5f0f\u5c06\u54c1\u724c\u4e0e\u6d88\u8d39\u8005\u8fde\u63a5\u8d77\u6765\u3002<\/p>\n

\u5728\u79fb\u52a8\u8d2d\u7269\u65e5\u76ca\u589e\u957f\u7684\u5e02\u573a\u4e2d\uff0cArgos \u987a\u5e94\u8fd9\u4e00\u8d8b\u52bf\uff0c\u6253\u9020\u51fa\u8fdc\u8fdc\u8d85\u8d8a\u9500\u552e\u7ec8\u7aef\u7684\u4e92\u52a8\u4f53\u9a8c\u3002<\/a><\/strong>\u8fd9\u4e00\u6218\u7565\u4e3e\u63aa\u5728\u5e26\u6765\u5a31\u4e50\u7684\u540c\u65f6\uff0c\u4e5f\u5f3a\u5316\u4e86\u54c1\u724c\u4e0e\u6d88\u8d39\u8005\u4e4b\u95f4\u7684\u7ebd\u5e26\u3002<\/p>\n

\"pepsi-\u589e\u5f3a\u73b0\u5b9e-\u4f53\u9a8c\"<\/a><\/p>\n

Pepsi \u7528\u589e\u5f3a\u73b0\u5b9e\u5728\u4f26\u6566\u516c\u4ea4\u7ad9\u5e26\u6765\u60ca\u559c<\/h2>\n

Pepsi \u5c06\u6d88\u8d39\u8005\u4f53\u9a8c\u63d0\u5347\u5230\u4e86\u4e00\u4e2a\u65b0\u9ad8\u5ea6\uff1a\u5b83\u628a\u4f26\u6566\u7e41\u534e\u7684\u725b\u6d25\u8857\uff08Oxford Street\uff09\u4e0a\u4e00\u4e2a\u666e\u901a\u7684\u516c\u4ea4\u8f66\u7ad9\uff0c\u53d8\u6210\u4e86\u4e00\u573a\u589e\u5f3a\u73b0\u5b9e\u7684\u89c6\u89c9\u76db\u5bb4\u3002\u4eba\u4eec\u5728\u5019\u8f66\u65f6\uff0c\u60ca\u8bb6\u5730\u770b\u5230\u4e00\u53ea\u903c\u771f\u7684\u8001\u864e\u3001\u4e00\u6761\u6761\u89e6\u624b\u3001\u4e00\u8258\u5916\u661f\u98de\u8239\uff0c\u751a\u81f3\u4e00\u9897\u9668\u77f3\u843d\u5728\u8857\u9053\u4e0a\u7684\u52a8\u753b\uff0c\u800c\u8fd9\u4e00\u5207\u90fd\u663e\u793a\u5728\u4e00\u5757\u4f2a\u88c5\u6210\u73bb\u7483\u7684\u6570\u5b57\u5c4f\u5e55\u4e0a\u3002<\/p>\n

\u8fd9\u573a\u5c06\u6570\u5b57\u6807\u724c\u4e0e\u6c89\u6d78\u5f0f\u6280\u672f\u76f8\u878d\u5408\u7684\u521b\u65b0\u8425\u9500\u6d3b\u52a8\u4e0d\u4ec5\u9707\u64bc\u4e86\u516c\u4f17\uff0c\u4e5f\u5f70\u663e\u4e86\u589e\u5f3a\u73b0\u5b9e\u5728\u6253\u9020\u96be\u5fd8\u4f53\u9a8c\u65b9\u9762\u7684\u5f3a\u5927\u529b\u91cf\u3002\u901a\u8fc7\u4ee5\u51fa\u4eba\u610f\u6599\u7684\u65b9\u5f0f\u5c06\u6570\u5b57\u6280\u672f\u878d\u5165\u4eba\u4eec\u7684\u65e5\u5e38\u751f\u6d3b\uff0cPepsi \u8bc1\u660e\u4e86\u5728\u96f6\u552e\u548c\u8425\u9500\u9886\u57df\uff0c\u521b\u610f\u6ca1\u6709\u8fb9\u754c\u3002<\/a><\/strong><\/p>\n

\n

\u7d27\u8ddf\u5168\u7403\u5b9e\u4f53\u96f6\u552e\u7684\u6700\u65b0\u8d8b\u52bf\uff01\u6b22\u8fce\u5173\u6ce8\u6211\u4eec\u7684 Instagram<\/a><\/strong>\u3001LinkedIn<\/a><\/strong> \u548c \u535a\u5ba2\uff1aThe Future of Retail<\/a><\/strong>\uff0c\u4e0d\u9519\u8fc7\u4efb\u4f55\u65b0\u52a8\u6001\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

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