{"id":3645,"date":"2025-01-20T10:00:40","date_gmt":"2025-01-20T13:00:40","guid":{"rendered":"https:\/\/www.alicewonders.ws\/blog\/2025\/01\/20\/corporate-experiences-technology-finishing-touch\/"},"modified":"2025-01-20T10:00:40","modified_gmt":"2025-01-20T13:00:40","slug":"corporate-experiences-technology-finishing-touch","status":"publish","type":"post","link":"https:\/\/www.alicewonders.ws\/blog\/en\/2025\/01\/20\/corporate-experiences-technology-finishing-touch\/","title":{"rendered":"#WonderNews: Corporate Experiences; Technology as a Finishing Touch (and More!)"},"content":{"rendered":"

Welcome to #WonderNews: the Alice Wonders newsletter that connects you to the top trends in technology<\/strong>, design<\/strong>, architecture<\/strong>, and brick-and-mortar retail experiences<\/strong>, in Brazil and around the world.<\/p>\n

In an increasingly dynamic consumer market, these fields play an essential role in creating spaces and interactions that delight customers and build emotional connections with them.<\/p>\n

With that in mind, follow along for valuable insights, innovations, and ideas that inspire transformation and boost brand success. Grab your coffee and enjoy the read. \u2615\ufe0f<\/p>\n

\"\"<\/p>\n

Smart fridges: Instacart + Samsung transform the kitchen experience<\/h2>\n

Ever imagined your fridge helping you shop? That’s exactly what the new partnership between Instacart and Samsung<\/strong><\/a> is bringing to the table! With food recognition technology and Instacart API integration, you’ll now be able to order groceries right from your fridge’s screen.<\/p>\n

This innovation debuts on the Bespoke 2025 models and will later roll out to other models via a software update. AI Vision can recognize up to 37 foods, such as fruits and vegetables, and also lets users manually enter items it doesn’t recognize.<\/p>\n

This collaboration isn’t just about convenience; it’s also about reimagining how we connect technology to everyday life\u2014and, above all, about how data and information are key to making the shopping process more dynamic.<\/p>\n

Here at Alice Wonders, we offer technologies like Granometrics.io<\/a><\/strong>, which maps in-store behavior and also uses intelligence to deliver insights and improve experiences at the point of sale.<\/p>\n

\"\"<\/p>\n

Canada Goose’s Immersive Interactive Exhibition in Shanghai<\/h2>\n

Canada Goose brought a one-of-a-kind sensory experience to Shanghai<\/strong><\/a> to celebrate its 67-year legacy. Located at W1, 280 North Maoming Road, the exhibition offers an interactive journey divided into immersive zones.<\/p>\n

In the heritage zone, visitors explore the brand’s legacy through iconic pieces that highlight its pursuit of performance and luxury. In the capsule collection zone, new designs are showcased, blending craftsmanship and innovation. The highlight is the immersive Thermal Experience Index (TEI) zone, where visitors can experience the science behind the technology that keeps the brand’s garments warm.<\/p>\n

Using technology as a finishing element is a key feature of this exhibition. Technology not only complements the aesthetics and design of the spaces but also deepens the audience’s connection with the brand, making the experience even more immersive and engaging.<\/p>\n

\"\"<\/p>\n

Hair You Go: Ulta Beauty uses AI to preview new haircuts<\/h2>\n

Ulta Beauty took an innovative step by using Nvidia’s generative AI<\/strong><\/a> to create a unique experience for previewing haircuts and hair colors.<\/p>\n

The GLAMlab Hair Try On tool lets customers try out new hairstyles realistically before committing to any change, all directly on Ulta’s website or app.<\/p>\n

The technology behind this innovation generates images of hair in a variety of styles, letting shoppers see how they’d look with different cuts and colors. This not only offers a fun way to explore new looks but also helps customers step outside their comfort zone without having to make an immediate physical change.<\/p>\n

And here at Alice Wonders, we have something just as exciting for Brazil! In partnership with global technology leaders, we offer a<\/strong> Virtual Try-On<\/strong> feature that lets our clients try different product styles in both the physical and digital worlds.<\/p>\n

This technology enables a more personalized shopping journey, where consumers can see how products would look before making a purchase, delivering a more immersive and confident shopping experience.<\/p>\n

\"\"<\/p>\n

Amazon and Hyundai join forces to revolutionize automotive retail<\/h2>\n

Amazon took a major step toward modernizing the automotive market with the launch of Amazon Autos<\/strong><\/a>, in partnership with Hyundai.<\/p>\n

Customers can now browse, finance, and even pick up their Hyundai vehicles directly through the Amazon platform, bringing the convenience of a simple, transparent buying process. The experience includes options such as:<\/p>\n

    \n
  1. Detailed vehicle research;<\/li>\n
  2. Reviews from other consumers;<\/li>\n
  3. Online financing.<\/li>\n<\/ol>\n

    For buyers, the price shown at the end of the transaction is the total amount, including taxes and fees, along with an efficient trade-in appraisal system\u2014all without leaving home.<\/p>\n

    For car dealers, this shift represents a unique opportunity to reach millions of new customers by leveraging Amazon’s vast reach.<\/p>\n

    With Amazon Autos, dealerships can connect directly with consumers looking for a convenient, efficient digital buying experience. This streamlines the traditional sales process and increases dealership visibility, boosting sales by integrating technology and online services.<\/p>\n

    This innovation shows how digital platforms can transform traditional industries, offering consumers the convenience of a 100% online purchase while opening up new opportunities for car dealers to reach a broader, more diverse audience.<\/p>\n

    \"\"<\/p>\n

    Office of the Future in Hangzhou: turning the workplace into a corporate experience<\/h2>\n

    The new office showroom in Hangzhou, designed by Ippolito Fleitz Group, offers a glimpse of what the next-generation workplace could look like<\/strong><\/a>. Located in the heart of Hangzhou, China’s e-commerce capital, the project isn’t just a revolution in corporate space design. It’s a true experience that brings together innovation, functionality, and comfort.<\/p>\n

    With growing demand for spaces that encourage collaboration, creativity, and well-being, this office’s design strikes a perfect balance between the need for productivity and moments of relaxation. It goes beyond being just a place to work, becoming a space where employees can connect, exchange ideas, and grow, reflecting a modern, people-centered corporate culture.<\/p>\n

    This concept also carries over into the customer experience. In environments like this, companies can not only serve clients more efficiently but also create a welcoming, inspiring setting for their meetings.<\/p>\n

    The combination of collaborative work areas with more private, comfortable spaces creates the perfect setting for hosting clients, adding more value to interactions and fostering long-term partnerships.<\/p>\n

    \"\"<\/p>\n

    \ufe0f Siam Discovery: Bangkok’s must-visit shopping destination<\/h2>\n

    Considered one of Bangkok’s leading shopping centers, Siam Discovery goes beyond its vast product offering<\/a> <\/strong>and stands out with an innovative events program. The mall is the perfect place for anyone looking to immerse themselves in unique experiences. With a young, trend-savvy audience, Siam Discovery has become a benchmark for art, design, and culture, attracting locals and tourists alike.<\/p>\n

    Its Future LAB series, now in its fourth edition, is redefining Bangkok’s art and design scene. The event’s latest installation features a first-ever collaboration with the Bangkok Metropolitan Administration, presenting a striking 2.4 x 10-meter typographic sculpture on the Pathumwan Skywalk.<\/p>\n

    This fusion of cultural heritage and modern design delivers a unique visual experience that highlights Bangkok’s identity. On top of that, Siam Discovery not only offers products from renowned brands but also lets visitors explore creating personalized souvenirs, with support from Thai design brands such as Yuedpao and ODS.<\/p>\n

    If you’re in Bangkok, Siam Discovery is a must-visit destination for a complete and innovative shopping experience.<\/p>\n","protected":false},"excerpt":{"rendered":"

    Welcome to #WonderNews: the Alice Wonders newsletter that connects you to the top trends in technology, design, architecture, and brick-and-mortar … <\/p>\n","protected":false},"author":1,"featured_media":2533,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[554],"tags":[740,839,1115,1139,1202],"yoast_head":"\nCorporate Experiences; Technology as a Finishing Touch (and More!)<\/title>\n<meta name=\"description\" content=\"#WonderNews: the Alice Wonders newsletter connecting you to the top trends in technology, design, architecture, and experiences in brick-and-mortar retail.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.alicewonders.ws\/blog\/en\/2025\/01\/20\/corporate-experiences-technology-finishing-touch\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Corporate Experiences; 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