{"id":3612,"date":"2024-11-18T09:30:11","date_gmt":"2024-11-18T12:30:11","guid":{"rendered":"https:\/\/www.alicewonders.ws\/blog\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/"},"modified":"2026-10-19T11:22:14","modified_gmt":"2026-10-19T14:22:14","slug":"amazon-opens-holiday-store-innovative-office","status":"publish","type":"post","link":"https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/","title":{"rendered":"#WonderNews: Amazon Opens Store; Innovative Office (and More!)"},"content":{"rendered":"

A new edition of #WonderNews<\/strong> is live! It’s the Alice Wonders newsletter that rounds up the top news in Technology<\/strong>, Architecture<\/strong> and Physical Retail Experiences<\/strong> \u2013 from across Brazil and around the world! Grab a cup of coffee and enjoy the read. \u2615\ufe0f<\/p>\n

\"\"<\/p>\n

Salomon opens immersive flagship in Shanghai<\/h2>\n

Salomon’s new flagship in Shanghai<\/a> <\/strong>redefines the shopping experience, turning retail into a true adventure.<\/p>\n

With a mountain-inspired fa\u00e7ade and dynamic window displays, such as one featuring a snowboarder on a slope, the store reflects the brand’s passion for the outdoors and its commitment to connecting with the lifestyle it represents.<\/p>\n

The shopping experience is highly personalized, with features like the fitting machine, which helps customers find the products that suit them best<\/strong>. Modern, sophisticated lighting adds a touch of quality and precision, while the storytelling display on the second floor brings depth to the brand narrative<\/strong>.<\/p>\n

This flagship is an inspiring example of how attention to detail and customer interaction<\/strong> can create a retail environment that goes beyond shopping, highlighting the importance of telling a story and delivering memorable experiences<\/strong> that authentically connect with consumers.<\/p>\n

\"\"<\/p>\n

Amazon launches immersive virtual store for the holidays<\/h2>\n

Amazon<\/strong> has taken a bold step in creating digital shopping experiences this season with its new 3D virtual store, part of Amazon Beyond<\/strong><\/a>.<\/p>\n

The digital showroom lets customers explore a selection of gifts and holiday items<\/strong> from brands such as Beats x Kim Kardashian, Kate Spade and Coach, along with decorations and animations that make the experience more engaging and joyful.<\/p>\n

The initiative exemplifies the growing trend of creating immersive shopping environments<\/strong>, an approach that sparks emotion and expands the possibilities for connecting with customers.<\/p>\n

For brands looking to stand out, this strategy of turning shopping into an engaging experience<\/strong> can be an excellent way to strengthen relationships and brand recall, creating standout moments even in a digital environment.<\/p>\n

\"\"<\/p>\n

Zoom opens innovative office in London<\/h2>\n

Zoom Video Communications, in collaboration with Unispace and Downstream, has launched an innovative office in London<\/strong><\/a>, redefining hybrid work across 1,673 square meters.<\/p>\n

The space includes an interactive Experience Center and an Engagement Hub<\/strong> that fosters collaboration and focus. With cutting-edge technology such as the Lens Wall and an executive boardroom<\/strong>, the office reflects Zoom’s commitment to efficiency and well-being.<\/p>\n

Sustainability initiatives, such as LEED Gold certification and a tapestry made from recycled plastic bags, reinforce the brand’s values. All of this demonstrates the importance of investing in the employee experience<\/strong>, that is, with dynamic and distinctive environments.<\/p>\n

\"\"<\/p>\n

LG launches Media Truck and interactive kiosks in S\u00e3o Paulo<\/h2>\n

LG has kicked off an innovative brand activation in S\u00e3o Paulo<\/strong><\/a>, setting up a Media Truck that will travel around the city, starting at Parque Villa-Lobos and expanding to other locations, with a future stop in Recife (PE).<\/p>\n

The activation includes interactive kiosks that let visitors experience LG’s technology in an immersive way<\/strong>. This strategy aims to increase brand visibility and engage the public by offering a unique and memorable experience.<\/p>\n

\"\"<\/p>\n

Epson EF-22 Laser Projector: home theater<\/h2>\n

Epson has launched the EF-22 laser projector<\/strong><\/a>, a compact, innovative and affordable device capable of projecting screens up to 150 inches, offering 140% more viewing area than large TVs.<\/p>\n

With built-in Google TV<\/strong>, it allows quick setup and access to multiple streaming platforms, as well as voice command support<\/strong>. 3LCD technology delivers vibrant, high-contrast images, and features like autofocus make it easy to use on different surfaces.<\/p>\n

The projector also comes with 5W speakers, ideal for a satisfying audio experience. The EF-22 is a practical option for anyone looking for a home theater without taking up much space.<\/p>\n

\"\"<\/p>\n

Interactive Experience at Nike House of Innovation NYC<\/h2>\n

Nike House of Innovation in New York presents the “Guide to Race Day”<\/strong><\/a>, an immersive, interactive experience for the New York City Marathon events.<\/p>\n

In this custom installation, visitors can explore a gamified directory<\/strong> that highlights everything marathon-related through the lens of #NikeRunning.<\/p>\n

On an impressive curved LED wall, participants can discover New York running clubs, cheer zones, iconic marathon moments and much more<\/strong>.<\/p>\n

This installation offers an innovative way to connect with the running community and experience the energy of the event.<\/p>\n

\n

Stay on top of the latest physical retail trends from around the world! Follow us on Instagram<\/a><\/strong>, LinkedIn<\/a><\/strong> and Blog: The Future of Retail<\/a><\/strong> so you never miss a thing.<\/p>\n","protected":false},"excerpt":{"rendered":"

A new edition of #WonderNews is live! It’s the Alice Wonders newsletter that rounds up the top news in Technology, … <\/p>\n","protected":false},"author":1,"featured_media":2417,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[554],"tags":[740,893,1007],"yoast_head":"\nAmazon Opens Holiday Store; Innovative Office in London<\/title>\n<meta name=\"description\" content=\"A new #WonderNews is live: Alice Wonders' newsletter rounding up the top news in Technology, Architecture and Experiences in brick-and-mortar retail.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Amazon Opens Holiday Store; Innovative Office in London\" \/>\n<meta property=\"og:description\" content=\"A new #WonderNews is live: Alice Wonders' newsletter rounding up the top news in Technology, Architecture and Experiences in brick-and-mortar retail.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/\" \/>\n<meta property=\"og:site_name\" content=\"The future of retail blog\" \/>\n<meta property=\"article:published_time\" content=\"2024-11-18T12:30:11+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-19T14:22:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.alicewonders.ws\/blog\/wp-content\/uploads\/2024\/11\/WonderNews-Capas4.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Alice Wonders\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Alice Wonders\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/\",\"url\":\"https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/\",\"name\":\"Amazon Opens Holiday Store; Innovative Office in London\",\"isPartOf\":{\"@id\":\"https:\/\/www.alicewonders.ws\/blog\/#website\"},\"datePublished\":\"2024-11-18T12:30:11+00:00\",\"dateModified\":\"2026-10-19T14:22:14+00:00\",\"author\":{\"@id\":\"https:\/\/www.alicewonders.ws\/blog\/#\/schema\/person\/77e79e60f5970c2aef9eb64746c87452\"},\"description\":\"A new #WonderNews is live: Alice Wonders' newsletter rounding up the top news in Technology, Architecture and Experiences in brick-and-mortar retail.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/www.alicewonders.ws\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"#WonderNews: Amazon Opens Store; Innovative Office (and More!)\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.alicewonders.ws\/blog\/#website\",\"url\":\"https:\/\/www.alicewonders.ws\/blog\/\",\"name\":\"The future of retail blog\",\"description\":\"Um blog sobre experi\u00eancias digitais e inova\u00e7\u00e3o no varejo.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.alicewonders.ws\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.alicewonders.ws\/blog\/#\/schema\/person\/77e79e60f5970c2aef9eb64746c87452\",\"name\":\"Alice Wonders\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/www.alicewonders.ws\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/www.alicewonders.ws\/blog\/wp-content\/uploads\/2023\/11\/Miniaturas-Aba-Works46-96x96.jpg\",\"contentUrl\":\"https:\/\/www.alicewonders.ws\/blog\/wp-content\/uploads\/2023\/11\/Miniaturas-Aba-Works46-96x96.jpg\",\"caption\":\"Alice Wonders\"},\"sameAs\":[\"http:\/\/www.alicewonders.ws\"],\"url\":\"https:\/\/www.alicewonders.ws\/blog\/author\/alicewonders\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Amazon Opens Holiday Store; Innovative Office in London","description":"A new #WonderNews is live: Alice Wonders' newsletter rounding up the top news in Technology, Architecture and Experiences in brick-and-mortar retail.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/","og_locale":"pt_BR","og_type":"article","og_title":"Amazon Opens Holiday Store; Innovative Office in London","og_description":"A new #WonderNews is live: Alice Wonders' newsletter rounding up the top news in Technology, Architecture and Experiences in brick-and-mortar retail.","og_url":"https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/","og_site_name":"The future of retail blog","article_published_time":"2024-11-18T12:30:11+00:00","article_modified_time":"2026-10-19T14:22:14+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/www.alicewonders.ws\/blog\/wp-content\/uploads\/2024\/11\/WonderNews-Capas4.jpg","type":"image\/jpeg"}],"author":"Alice Wonders","twitter_card":"summary","twitter_misc":{"Written by":"Alice Wonders","Est. reading time":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/","url":"https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/","name":"Amazon Opens Holiday Store; Innovative Office in London","isPartOf":{"@id":"https:\/\/www.alicewonders.ws\/blog\/#website"},"datePublished":"2024-11-18T12:30:11+00:00","dateModified":"2026-10-19T14:22:14+00:00","author":{"@id":"https:\/\/www.alicewonders.ws\/blog\/#\/schema\/person\/77e79e60f5970c2aef9eb64746c87452"},"description":"A new #WonderNews is live: Alice Wonders' newsletter rounding up the top news in Technology, Architecture and Experiences in brick-and-mortar retail.","breadcrumb":{"@id":"https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.alicewonders.ws\/blog\/en\/2024\/11\/18\/amazon-opens-holiday-store-innovative-office\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/www.alicewonders.ws\/blog\/"},{"@type":"ListItem","position":2,"name":"#WonderNews: Amazon Opens Store; Innovative Office (and More!)"}]},{"@type":"WebSite","@id":"https:\/\/www.alicewonders.ws\/blog\/#website","url":"https:\/\/www.alicewonders.ws\/blog\/","name":"The future of retail blog","description":"Um blog sobre experi\u00eancias digitais e inova\u00e7\u00e3o no varejo.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.alicewonders.ws\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/www.alicewonders.ws\/blog\/#\/schema\/person\/77e79e60f5970c2aef9eb64746c87452","name":"Alice Wonders","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/www.alicewonders.ws\/blog\/#\/schema\/person\/image\/","url":"https:\/\/www.alicewonders.ws\/blog\/wp-content\/uploads\/2023\/11\/Miniaturas-Aba-Works46-96x96.jpg","contentUrl":"https:\/\/www.alicewonders.ws\/blog\/wp-content\/uploads\/2023\/11\/Miniaturas-Aba-Works46-96x96.jpg","caption":"Alice Wonders"},"sameAs":["http:\/\/www.alicewonders.ws"],"url":"https:\/\/www.alicewonders.ws\/blog\/author\/alicewonders\/"}]}},"_links":{"self":[{"href":"https:\/\/www.alicewonders.ws\/blog\/wp-json\/wp\/v2\/posts\/3612"}],"collection":[{"href":"https:\/\/www.alicewonders.ws\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.alicewonders.ws\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.alicewonders.ws\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.alicewonders.ws\/blog\/wp-json\/wp\/v2\/comments?post=3612"}],"version-history":[{"count":1,"href":"https:\/\/www.alicewonders.ws\/blog\/wp-json\/wp\/v2\/posts\/3612\/revisions"}],"predecessor-version":[{"id":4201,"href":"https:\/\/www.alicewonders.ws\/blog\/wp-json\/wp\/v2\/posts\/3612\/revisions\/4201"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.alicewonders.ws\/blog\/wp-json\/wp\/v2\/media\/2417"}],"wp:attachment":[{"href":"https:\/\/www.alicewonders.ws\/blog\/wp-json\/wp\/v2\/media?parent=3612"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.alicewonders.ws\/blog\/wp-json\/wp\/v2\/categories?post=3612"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.alicewonders.ws\/blog\/wp-json\/wp\/v2\/tags?post=3612"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}