{"id":3402,"date":"2019-01-07T16:33:26","date_gmt":"2019-01-07T19:33:26","guid":{"rendered":"https:\/\/www.alicewonders.ws\/blog\/?p=3402"},"modified":"2026-10-19T12:08:30","modified_gmt":"2026-10-19T15:08:30","slug":"big-data-in-retail-are-we-ready-zh","status":"publish","type":"post","link":"https:\/\/www.alicewonders.ws\/blog\/zh\/2019\/01\/07\/big-data-in-retail-are-we-ready-zh\/","title":{"rendered":"\u96f6\u552e\u4e1a\u5927\u6570\u636e\uff1a\u6211\u4eec\u51c6\u5907\u597d\u4f7f\u7528\u8fd9\u4e00\u89e3\u51b3\u65b9\u6848\u4e86\u5417\uff1f"},"content":{"rendered":"<p>\u5927\u6570\u636e\u5728\u96f6\u552e\u4e1a\u4e2d\u7684\u5e94\u7528\u8fd8\u662f\u65b0\u8fd1\u7684\u4e8b\uff01\u4e0d\u4e45\u4e4b\u524d\uff0c\u5927\u578b\u6570\u636e\u96c6\u8fd8\u65e0\u6cd5\u7531\u6027\u4ef7\u6bd4\u5408\u9002\u7684\u7cfb\u7edf\u6765\u5904\u7406\u3002\u56e0\u6b64\uff0c\u4f01\u4e1a\u5fc5\u987b\u914d\u5907\u9ad8\u6027\u80fd\u8ba1\u7b97\u673a\uff0c\u5e76\u5728\u786c\u4ef6\u4e0a\u5927\u91cf\u6295\u5165\u3002<\/p>\n<p>\u5927\u6570\u636e\u7684\u51fa\u73b0\u5f7b\u5e95\u6539\u53d8\u4e86\u8fd9\u4e00\u73b0\u72b6\u3002\u5982\u4eca\uff0c\u4f01\u4e1a\u53ef\u4ee5\u901a\u8fc7\u4e91\u7aef\u4ee5\u5177\u6709\u7ade\u4e89\u529b\u7684\u4ef7\u683c\u5206\u6790\u5404\u7c7b\u4fe1\u606f\uff0c\u63ed\u793a<a href=\"https:\/\/www.alicewonders.ws\/blog\/zh\/?p=3260\" target=\"_blank\" rel=\"noopener\"><u>\u8d8b\u52bf<\/u><\/a>\u3001\u6d88\u8d39\u6a21\u5f0f\u548c\u5173\u8054\u5173\u7cfb\uff0c\u4ece\u800c\u5e2e\u52a9\u4f01\u4e1a\u6539\u5584\u8fd0\u8425\uff0c\u5e76\u4f18\u5316\u4e0e\u6d88\u8d39\u8005\u7684\u5173\u7cfb\u3002<\/p>\n<p>\u96f6\u552e\u4e1a\u662f\u6700\u6709\u671b\u4ece\u5927\u6570\u636e\u4e2d\u53d7\u76ca\u7684\u884c\u4e1a\u4e4b\u4e00\u3002\u4f46\u96f6\u552e\u4e1a\u662f\u5426\u5df2\u7ecf\u51c6\u5907\u597d\u5e94\u7528\u8fd9\u4e00\u65b9\u6848\uff1f\u4f60\u7684\u7591\u95ee\u5c06\u5728\u8fd9\u91cc\u5f97\u5230\u89e3\u7b54\u3002\u7ee7\u7eed\u9605\u8bfb\uff0c\u4e00\u63a2\u7a76\u7adf\uff01<\/p>\n<h2>\u5927\u6570\u636e\u5728\u96f6\u552e\u4e1a\u4e2d\u6709\u54ea\u4e9b\u53ef\u80fd\u6027\uff1f<\/h2>\n<p>\u6240\u6709\u7ec4\u7ec7\u90fd\u80fd\u4ece\u5927\u6570\u636e\u4e2d\u53d7\u76ca\uff0c\u4f46\u5e76\u975e\u6240\u6709\u7ec4\u7ec7\u90fd\u80fd\u9ad8\u6548\u5730\u5229\u7528\u5b83\u3002<\/p>\n<p>\u96f6\u552e\u4e1a\u662f\u5e94\u7528\u6570\u636e\u6280\u672f\u540e\u6700\u80fd\u770b\u5230\u6210\u6548\u7684\u4e1a\u52a1\u9886\u57df\u4e4b\u4e00\uff0c\u7136\u800c\uff0c\u5982\u4f55\u8fa8\u522b\u54ea\u4e9b\u4fe1\u606f\u771f\u6b63\u6709\u52a9\u4e8e\u5b9e\u73b0\u9884\u671f\u7ed3\u679c\uff0c\u624d\u662f\u6700\u5927\u7684\u6311\u6218\u3002<\/p>\n<p>\u4eba\u5de5\u667a\u80fd\u3001\u673a\u5668\u5b66\u4e60\u3001<a href=\"https:\/\/www.alicewonders.ws\/blog\/zh\/?p=3276\" target=\"_blank\" rel=\"noopener\"><u>BI \u7cfb\u7edf<\/u><\/a>\u548c\u6570\u636e\u5206\u6790\uff08Analytics\uff09\u662f\u8ba9\u5927\u6570\u636e\u4e3a\u4f01\u4e1a\u6240\u7528\u7684\u5173\u952e\u5de5\u5177\u3002\u4f46\u4ec5\u9760\u5b83\u4eec\u672c\u8eab\uff0c\u5e76\u4e0d\u80fd\u521b\u9020\u5947\u8ff9\u3002<\/p>\n<p>\u4f01\u4e1a\u9700\u8981\u56f4\u7ed5\u54c1\u724c\u76ee\u6807\u8fd0\u7528\u6570\u636e\u79d1\u5b66\uff08Data Science\uff09\uff0c\u5e76\u5236\u5b9a\u6e05\u6670\u660e\u786e\u7684\u7b56\u7565\u3002\u505a\u5230\u8fd9\u4e00\u70b9\uff0c\u5927\u6570\u636e\u4fbf\u4f1a\u6253\u5f00\u65e0\u9650\u53ef\u80fd\uff0c\u4f8b\u5982\uff1a<\/p>\n<ul>\n<li>\u83b7\u5f97\u7279\u5b9a\u65f6\u671f\u5185\u7cbe\u51c6\u7684\u9500\u552e\u9884\u6d4b\uff1b<\/li>\n<li>\u66f4\u6df1\u5165\u5730\u4e86\u89e3\u987e\u5ba2\u7684\u884c\u4e3a\u3001\u671f\u671b\u548c<a href=\"https:\/\/www.alicewonders.ws\/blog\/zh\/?p=3319\" target=\"_blank\" rel=\"noopener\"><u>\u751f\u6d3b\u65b9\u5f0f<\/u><\/a>\uff1b<\/li>\n<li>\u8bc4\u4f30\u4eba\u4eec\u5bf9\u4f60\u7684\u54c1\u724c\u7684\u611f\u53d7\uff1b<\/li>\n<li>\u6253\u9020\u5b9a\u5236\u5316\u4fc3\u9500\u6d3b\u52a8\uff0c\u5438\u5f15\u66f4\u591a\u4eba\u5230\u5e97\uff1b<\/li>\n<li>\u4f18\u5316<a href=\"https:\/\/www.alicewonders.ws\/blog\/zh\/?p=3271\" target=\"_blank\" rel=\"noopener\"><u>\u95e8\u5e97\u8bbe\u8ba1<\/u><\/a>\uff0c\u63d0\u4f9b\u66f4\u597d\u7684\u8d2d\u7269\u4f53\u9a8c\uff1b<\/li>\n<li>\u6253\u9020\u8f6c\u5316\u7387\u66f4\u9ad8\u7684\u7f51\u7ad9\u548c\u9500\u552e\u7387\u66f4\u9ad8\u7684\u7535\u5546\u9875\u9762\uff1b<\/li>\n<li>\u7406\u89e3\u6d88\u8d39\u8005\u7684\u51b3\u7b56\u8fc7\u7a0b\uff1b<\/li>\n<li>\u6539\u5584\u4f9b\u5e94\u94fe\uff0c\u66f4\u597d\u5730\u7ba1\u7406\u5e93\u5b58\uff1b\u4ee5\u53ca<\/li>\n<li>\u83b7\u5f97\u987e\u5ba2\u65c5\u7a0b\u7684 360\u00b0 \u5168\u666f\u89c6\u56fe\u3002<\/li>\n<\/ul>\n<h2>\u4f01\u4e1a\u5728\u91c7\u7528\u5927\u6570\u636e\u65f6\u9762\u4e34\u54ea\u4e9b\u6311\u6218\uff1f<\/h2>\n<p>\u83b7\u53d6\u987e\u5ba2\u6570\u636e\u662f\u6210\u529f\u5b9e\u65bd\u5927\u6570\u636e\u7684\u9996\u8981\u6311\u6218\u2014\u2014\u6211\u4eec\u53ef\u4ee5\u79f0\u4e4b\u4e3a<a href=\"https:\/\/www.alicewonders.ws\/blog\/zh\/?p=3324\" target=\"_blank\" rel=\"noopener\"><u>\u5c0f\u6570\u636e<\/u><\/a>\u95ee\u9898\u3002<\/p>\n<p>\u6570\u636e\u6cc4\u9732\u3001\u4fe1\u606f\u6ee5\u7528\u4ee5\u53ca\u4eba\u4eec\u5bf9\u9690\u79c1\u7684\u8bc9\u6c42\uff0c\u6b63\u5728\u6539\u53d8\u7528\u6237\u770b\u5f85\u81ea\u5df1\u4ea4\u7ed9\u4f01\u4e1a\u7684\u6570\u636e\u7684\u65b9\u5f0f\u3002\u56e0\u6b64\uff0c\u60f3\u8981\u9a7e\u9a6d\u5927\u6570\u636e\uff0c\u9996\u8981\u4efb\u52a1\u5c31\u662f\u8d62\u5f97\u987e\u5ba2\u7684\u4fe1\u4efb\u3002<\/p>\n<p>\u5728\u5b89\u5168\u65b9\u9762\u52a0\u5927\u6295\u5165\uff0c\u4f1a\u8ba9\u8fd9\u4ef6\u4e8b\u53d8\u5f97\u66f4\u5bb9\u6613\u3002\u4e00\u5bb6\u81f4\u529b\u4e8e\u9075\u5faa <a href=\"https:\/\/eugdpr.org\/\"><u>GDPR<\/u><\/a>\uff08\u6b27\u76df\u89c4\u8303\u6570\u636e\u4f7f\u7528\u3001\u5e76\u8981\u6c42\u4f01\u4e1a\u6e05\u6670\u8bf4\u660e\u6570\u636e\u5b58\u50a8\u548c\u4f7f\u7528\u65b9\u5f0f\u7684\u6cd5\u89c4\uff09\u7b49\u5408\u89c4\u6807\u51c6\u3001\u5e76\u80fd\u987a\u5229\u8de8\u8fc7\u8fd9\u4e00\u5173\u7684\u4f01\u4e1a\uff0c\u66f4\u6709\u673a\u4f1a\u501f\u52a9\u5927\u6570\u636e\u6d1e\u5bdf\u5b9e\u73b0\u53d1\u5c55\u3002<\/p>\n<p>\u660e\u786e\u54c1\u724c\u5728\u6784\u5efa\u5927\u6570\u636e\u96c6\u7fa4\u65f6\u8fd8\u9700\u8981\u54ea\u4e9b\u5176\u4ed6\u7c7b\u578b\u7684\u4fe1\u606f\uff0c\u540c\u6837\u5341\u5206\u91cd\u8981\u3002\u6bd5\u7adf\uff0c\u4f01\u4e1a\u6240\u4f7f\u7528\u7684\u6570\u636e\u5e76\u4e0d\u4e00\u5b9a\u90fd\u6765\u81ea\u6d88\u8d39\u8005\u3002<\/p>\n<p>\u8fd8\u6709\u516c\u5171\u6570\u636e\u5e93\uff0c\u4f8b\u5982 <a href=\"https:\/\/ww2.ibge.gov.br\/home\/geociencias\/geografia\/redes_fluxos\/ligacoes_aereas_2010\/base.shtm\"><u>IBGE<\/u><\/a>\uff08\u5df4\u897f\u5730\u7406\u4e0e\u7edf\u8ba1\u7814\u7a76\u6240\uff09\u7684\u6570\u636e\u5e93\u3001\u5927\u578b\u673a\u6784\u5f00\u5c55\u7684\u5e02\u573a\u8c03\u7814\u3001\u6c14\u5019\u4e0e\u73af\u5883\u62a5\u544a\uff0c\u4ee5\u53ca\u8bb8\u591a\u5176\u4ed6\u53ef\u4ee5\u76f8\u4e92\u7ed3\u5408\u3001\u7528\u4e8e\u5efa\u7acb\u56e0\u679c\u5173\u7cfb\u7684\u4fe1\u606f\u96c6\u3002<\/p>\n<p>\u4e3a\u6b64\uff0c\u4f60\u9700\u8981\u627e\u51fa\u54ea\u4e9b\u6570\u636e\u5bf9\u4f60\u7684\u95e8\u5e97\u5f71\u54cd\u6700\u5927\uff0c\u624d\u80fd\u5145\u5206\u91ca\u653e\u5927\u6570\u636e\u5728\u96f6\u552e\u4e1a\u4e2d\u7684\u6f5c\u529b\u3002<\/p>\n<h2>\u96f6\u552e\u4e1a\u5982\u4f55\u8fd0\u7528\u5927\u6570\u636e\uff1f<\/h2>\n<p>\u8981\u7406\u89e3\u5927\u6570\u636e\u7ed9\u96f6\u552e\u4e1a\u5e26\u6765\u7684\u98a0\u8986\uff0c\u6211\u4eec\u9700\u8981\u770b\u770b\u4e00\u4e9b\u6848\u4f8b\u3002<\/p>\n<p>\u4e0b\u9762\u5c31\u6765\u770b\u770b\uff0c\u8fd9\u9879\u6280\u672f\u5982\u4f55\u5e2e\u52a9\u4f01\u4e1a\u5728\u8425\u9500\u6d3b\u52a8\u4e2d\u83b7\u5f97<a href=\"https:\/\/www.alicewonders.ws\/blog\/zh\/?p=3173\" target=\"_blank\" rel=\"noopener\"><u>\u66f4\u9ad8\u7684 ROI<\/u><\/a>\uff0c\u5e76\u4e0e\u6d88\u8d39\u8005\u5efa\u7acb\u66f4\u597d\u7684\u5173\u7cfb\uff1a<\/p>\n<h3>\u66f4\u6df1\u5165\u5730\u4e86\u89e3\u987e\u5ba2<\/h3>\n<p>\u636e\u54a8\u8be2\u516c\u53f8 <a href=\"http:\/\/www.crmsearch.com\/retail-big-data.php\"><u>McKinsey<\/u><\/a> \u79f0\uff0c\u672a\u6765\u4e94\u5e74\uff0c\u6211\u4eec\u5c06\u770b\u5230\u66f4\u591a\u96f6\u552e\u5546\u6295\u8d44\u5927\u6570\u636e\u3002\u51ed\u501f 15% \u81f3 20% \u7684 ROI\uff0c\u5927\u6570\u636e\u5df2\u6210\u4e3a\u8425\u9500\u5de5\u4f5c\u7684\u4e00\u90e8\u5206\uff0c\u878d\u5165\u4e86\u7535\u5546\u4e1a\u52a1\uff0c\u5e76\u5f00\u59cb\u8fc8\u51fa\u6539\u5584\u95e8\u5e97\u7ba1\u7406\u7684\u7b2c\u4e00\u6b65\u3002<\/p>\n<p>\u5728\u8fd9\u4e9b\u96f6\u552e\u90e8\u95e8\u7684\u5927\u591a\u6570\u5e94\u7528\u573a\u666f\u4e2d\uff0c\u5927\u6570\u636e\u4ee5\u6570\u636e\u53d1\u73b0\uff08Data Discovery\uff09\u7684\u5f62\u5f0f\u52a0\u4ee5\u5e94\u7528\u3002Hadoop \u7b49\u8f6f\u4ef6\u4f1a\u904d\u5386\u96f6\u552e\u5546\u548c\u5916\u90e8\u6765\u6e90\u79ef\u7d2f\u7684\u6d77\u91cf\u4fe1\u606f\uff0c\u8ba9\u4f01\u4e1a\u5bf9\u987e\u5ba2\u7684\u4e86\u89e3\u7a0b\u5ea6\u4e0d\u4e9a\u4e8e\u987e\u5ba2\u8eab\u8fb9\u7684\u4eba\u3002<\/p>\n<p>\u5df2\u7ecf\u51fa\u73b0\u8fc7\u8fd9\u6837\u7684\u60c5\u51b5\uff1a\u96f6\u552e\u4e1a\u7684\u5927\u6570\u636e\u8ba9\u4f01\u4e1a\u5bf9\u6d88\u8d39\u8005\u751f\u6d3b\u7684\u4e86\u89e3\u4e4b\u6df1\uff0c\u751a\u81f3\u63d0\u524d\u9884\u77e5\u4e86\u6d88\u8d39\u8005\u81ea\u5df1\u90fd\u5c1a\u672a\u77e5\u6653\u7684\u4fe1\u606f\u3002<\/p>\n<p>\u4e3e\u4e2a\u4f8b\u5b50\uff0c\u8fd9\u5bb6\u7f8e\u56fd\u516c\u53f8\u4ec5\u51ed\u8ffd\u8e2a\u4e00\u4f4d\u987e\u5ba2\u8d2d\u4e70\u7684\u5546\u54c1\uff0c\u5c31\u9884\u77e5\u4e86\u5979\u5df2\u7ecf\u6000\u5b55\u3002\u501f\u52a9\u4e00\u4efd\u5305\u542b 25 \u79cd\u5973\u6027\u5728\u6000\u5b55\u524d\u540e\u8fd9\u4e00\u65f6\u671f\u5e38\u8d2d\u5546\u54c1\u7684\u6e05\u5355\uff08\u4f8b\u5982\u53ef\u53ef\u8102\u4fdd\u6e7f\u971c\uff09\uff0c\u8fd9\u5bb6\u516c\u53f8\u4e0d\u4ec5\u53d1\u73b0\u4e86\u8fd9\u4e00\u4fe1\u606f\uff0c\u8fd8\u51c6\u786e\u63a8\u7b97\u51fa\u4e86\u8fd9\u4f4d\u5973\u58eb\u7684\u9884\u4ea7\u671f\u3002<\/p>\n<p>\u8fd9\u79cd\u6570\u636e\u9897\u7c92\u5ea6\u5bf9\u95e8\u5e97\u800c\u8a00\u975e\u5e38\u6709\u7528\uff0c\u53ef\u4ee5\u5e2e\u52a9\u5176\u5728\u6070\u5f53\u7684\u65f6\u673a\u5411\u987e\u5ba2\u63a8\u9001\u7279\u5b9a\u4f18\u60e0\uff0c\u4fc3\u4f7f\u4ed6\u4eec\u8d2d\u4e70\u66f4\u591a\u3002<\/p>\n<h3>\u6253\u9020\u9ad8\u5f71\u54cd\u529b\u7684\u8425\u9500\u6d3b\u52a8<\/h3>\n<p>\u501f\u52a9\u5927\u6570\u636e\u638c\u63e1\u7684\u8d2d\u7269\u8005\u6d1e\u5bdf\uff0c\u95e8\u5e97\u6253\u9020\u9ad8\u5f71\u54cd\u529b\u8425\u9500\u6d3b\u52a8\u7684\u96be\u5ea6\u5927\u5927\u964d\u4f4e\u3002\u6240\u8c13\u7684\u6570\u636e\u9a71\u52a8\u8425\u9500\uff08Data-driven Marketing\uff09\uff0c\u662f\u4e00\u79cd\u66f4\u7cbe\u51c6\u89e6\u8fbe\u6d88\u8d39\u8005\u5e76\u53d6\u5f97\u6210\u6548\u7684\u65b9\u5f0f\u3002<\/p>\n<p>\u8bbe\u60f3\u4e00\u573a\u7535\u5b50\u90ae\u4ef6\u8425\u9500\u6d3b\u52a8\uff1a\u6709\u4e86\u5408\u9002\u7684\u4fe1\u606f\uff0c\u5b83\u5c31\u80fd\u901a\u8fc7\u4e2a\u6027\u5316\u7684\u4fe1\u606f\u5438\u5f15\u6ce8\u610f\u529b\uff0c\u6309\u5fae\u7ec6\u5206\u7fa4\u4f53\u7cbe\u51c6\u8f6c\u5316\u76ee\u6807\u987e\u5ba2\u3002<\/p>\n<p>\u636e\u4e13\u6ce8\u4e8e\u7ebf\u4e0a\u7b56\u7565\u7684\u516c\u53f8 <a href=\"https:\/\/www.clickz.com\/clickz\/column\/2406613\/behavior-triggered-email-campaigns-win-and-keep-customers\"><u>ClickZ<\/u><\/a> \u7684\u7814\u7a76\uff0c\u6570\u636e\u7684\u8fd0\u7528\u53ef\u5c06\u5df2\u4e0d\u518d\u4ece\u67d0\u96f6\u552e\u5546\u5904\u8d2d\u7269\u7684\u987e\u5ba2\u7684\u8f6c\u5316\u7387\u63d0\u5347\u591a\u8fbe 20%\u3002<\/p>\n<h3>\u4f18\u5316\u95e8\u5e97\u5e03\u5c40<\/h3>\n<p>\u5927\u6570\u636e\u7684\u8868\u73b0\u4e0e\u8f93\u5165\u7cfb\u7edf\u7684\u6570\u636e\u5bc6\u5207\u76f8\u5173\u3002\u56e0\u6b64\uff0c\u4f01\u4e1a\u80fd\u591f\u6536\u96c6\u7684\u4fe1\u606f\u8d8a\u591a\uff0c\u5c31\u8d8a\u6709\u53ef\u80fd\u5c06\u5176\u5e94\u7528\u4e8e\u8bf8\u5982\u8c03\u6574\u95e8\u5e97\u5546\u54c1\u5206\u5e03\u8fd9\u6837\u590d\u6742\u7684\u4efb\u52a1\u4e2d\u3002<\/p>\n<p>\u5728\u8fd9\u65b9\u9762\uff0c<a href=\"https:\/\/www.alicewonders.ws\/blog\/zh\/?p=3280\" target=\"_blank\" rel=\"noopener\">RFID \u4f20\u611f\u5668<\/a>\u662f\u751f\u6210\u6d1e\u5bdf\u7684\u5f97\u529b\u4f19\u4f34\u3002\u5b83\u4eec\u88ab\u7528\u4e8e\u8ffd\u8e2a\u987e\u5ba2\u5728\u5e97\u5185\u7684\u52a8\u7ebf\uff0c\u80fd\u591f\u83b7\u53d6\u4f18\u5316\u96f6\u552e\u95e8\u5e97\u5e03\u5c40\u6240\u9700\u7684\u91cd\u8981\u6570\u636e\u3002<\/p>\n<p>\u4f4d\u4e8e\u4f26\u6566\u7684 <a href=\"https:\/\/www.autodesk.com\/redshift\/big-data-in-retail-future-store-design\/\"><u>Watches of Switzerland<\/u><\/a> \u4e8e 2014 \u5e74\u6253\u9020\u4e86\u4e00\u5bb6\u4ee5\u6570\u636e\u4e3a\u5bfc\u5411\u7684\u65d7\u8230\u5927\u5e97\u3002\u8fd9\u5bb6\u95e8\u5e97\u5171\u6709\u4e09\u5c42\uff0c\u6bcf\u4e00\u5c42\u5206\u522b\u670d\u52a1\u4e8e\u4e0d\u540c\u7684\u7528\u6237\u753b\u50cf\uff08\u7231\u597d\u8005\u3001\u884c\u5bb6\u548c\u6536\u85cf\u5bb6\uff09\uff0c\u5e76\u878d\u5408\u4e86\u4e92\u52a8\u663e\u793a\u5c4f\u7b49<a href=\"https:\/\/www.alicewonders.ws\/blog\/zh\/?p=3292\" target=\"_blank\" rel=\"noopener\"><u>\u5176\u4ed6\u6280\u672f<\/u><\/a>\uff0c\u4ee5\u6ee1\u8db3\u6d88\u8d39\u8005\u7684\u9700\u6c42\u3002<\/p>\n<p>\u96f6\u552e\u4e1a\u4e2d\u7684\u5927\u6570\u636e\u6b63\u51ed\u501f\u6570\u636e\u7684\u529b\u91cf\u5728\u5168\u7403\u8303\u56f4\u5185\u6380\u8d77\u53d8\u9769\u3002\u57fa\u4e8e\u6d1e\u5bdf\u505a\u51fa\u7684\u51b3\u7b56\u80fd\u591f\u5e26\u6765\u66f4\u597d\u7684\u7ed3\u679c\uff0c\u8fd9\u4e00\u70b9\u5df2\u663e\u800c\u6613\u89c1\u3002\u56e0\u6b64\uff0c\u4f01\u4e1a\u9700\u8981\u514b\u670d\u5176\u4e2d\u7684\u6311\u6218\uff0c\u5e76\u6839\u636e\u81ea\u8eab\u9700\u6c42\u5b9a\u5236\u5927\u6570\u636e\u7684\u5e94\u7528\u3002<\/p>\n<p>\u73b0\u5728\uff0c\u60a8\u662f\u5426\u5bf9\u5927\u6570\u636e\u5728\u96f6\u552e\u4e1a\u4e2d\u7684\u8fd0\u4f5c\u65b9\u5f0f\u6709\u4e86\u66f4\u6df1\u5165\u7684\u4e86\u89e3\uff1f\u60a8\u7684\u4f01\u4e1a\u5df2\u7ecf\u5728\u4f7f\u7528\u8fd9\u4e00\u89e3\u51b3\u65b9\u6848\u4e86\u5417\uff1f\u6b22\u8fce\u4e0e\u6211\u4eec\u5206\u4eab\u60a8\u7684\u7ecf\u9a8c\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u5927\u6570\u636e\u5728\u96f6\u552e\u4e1a\u4e2d\u7684\u5e94\u7528\u8fd8\u662f\u65b0\u8fd1\u7684\u4e8b\uff01\u4e0d\u4e45\u4e4b\u524d\uff0c\u5927\u578b\u6570\u636e\u96c6\u8fd8\u65e0\u6cd5\u7531\u6027\u4ef7\u6bd4\u5408\u9002\u7684\u7cfb\u7edf\u6765\u5904\u7406\u3002\u56e0\u6b64\uff0c\u4f01\u4e1a\u5fc5\u987b\u914d\u5907\u9ad8\u6027\u80fd\u8ba1\u7b97\u673a\uff0c\u5e76\u5728\u786c\u4ef6\u4e0a\u5927\u91cf\u6295\u5165\u3002 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