{"id":3314,"date":"2018-08-06T11:40:41","date_gmt":"2018-08-06T14:40:41","guid":{"rendered":"https:\/\/www.alicewonders.ws\/blog\/?p=3314"},"modified":"2026-10-19T12:08:40","modified_gmt":"2026-10-19T15:08:40","slug":"360-retail-experiences-delight-audience-zh","status":"publish","type":"post","link":"https:\/\/www.alicewonders.ws\/blog\/zh\/2018\/08\/06\/360-retail-experiences-delight-audience-zh\/","title":{"rendered":"360\u96f6\u552e\u4f53\u9a8c\uff1a\u7a76\u7adf\u4ec0\u4e48\u624d\u771f\u6b63\u80fd\u6253\u52a8\u4f60\u7684\u53d7\u4f17\uff1f"},"content":{"rendered":"<p>\u5f53\u6211\u4eec\u6bd4\u8f83\u5b9e\u4f53\u5e97\u4e0e\u7f51\u5e97\u7684\u7279\u70b9\u65f6\uff0c\u5f88\u5bb9\u6613\u628a\u5b83\u4eec\u770b\u4f5c\u9762\u5411\u4e0d\u540c\u53d7\u4f17\u3001\u5f7c\u6b64\u72ec\u7acb\u7684\u4e24\u79cd\u4e1a\u52a1\u3002\u7535\u5546\u63d0\u4f9b\u4e86\u5feb\u901f\u67e5\u8be2\u4fe1\u606f\u3001\u6bd4\u8f83\u5546\u54c1\u5e76\u4e0b\u5355\u7684\u4fbf\u5229\uff0c\u800c\u7ebf\u4e0b\u96f6\u552e\u4f53\u9a8c\u5219\u8ba9\u4eba\u80fd\u591f\u4eb2\u624b\u63a5\u89e6\u5546\u54c1\uff0c\u5e76\u4e0e\u5e97\u5458\u9762\u5bf9\u9762\u4ea4\u6d41\u3002<\/p>\n<p>\u7136\u800c\uff0c\u4e8b\u5b9e\u5df2\u7ecf\u8bc1\u660e\uff0c\u8fd9\u4e24\u79cd\u6e20\u9053\u5e76\u4e0d\u9700\u8981\u5982\u6b64\u6cfe\u6e2d\u5206\u660e\u2014\u2014\u5982\u679c\u54c1\u724c\u61c2\u5f97\u9075\u5faa\u6240\u8c13&#8221;360 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href=\"https:\/\/www.alicewonders.ws\/blog\/zh\/?p=3234\">\u8d2d\u7269\u8005<\/a>\u7f6e\u4e8e\u4e00\u4e2a\u6109\u60a6\u7684\u60c5\u5883\u4e2d\uff0c\u8ba9\u4ed6\u4eec\u611f\u53d7\u5230\u4f01\u4e1a\u4e3a\u6ee1\u8db3\u987e\u5ba2\u6240\u4ed8\u51fa\u7684\u52aa\u529b\u3002<\/p>\n<p>\u8fd9\u6837\u4e00\u6765\uff0c\u987e\u5ba2\u4f1a\u66f4\u52a0\u6b23\u8d4f\u60a8\u7684\u54c1\u724c\uff0c\u8d2d\u4e70\u66f4\u591a\u3001\u591a\u6b21\u56de\u8d2d\uff0c\u751a\u81f3\u5411\u8eab\u8fb9\u7684\u4eba\u63a8\u8350\u60a8\u7684\u4ea7\u54c1\u6216\u670d\u52a1\u3002\u56e0\u6b64\uff0c\u4f01\u4e1a\u6709\u8d23\u4efb\u6253\u7834\u5b9e\u4f53\u4e0e\u6570\u5b57\u4e4b\u95f4\u7684\u58c1\u5792\uff0c\u8ba9\u4eba\u4eec\u80fd\u591f\u5728\u6700\u5408\u9002\u7684\u65f6\u95f4\u548c\u5730\u70b9\uff0c\u81ea\u5728\u5730\u4e0e\u54c1\u724c\u4e92\u52a8\u3002<\/p>\n<p>\u6beb\u65e0\u7591\u95ee\uff0c\u8fd9\u5bf9<a href=\"http:\/\/alicewonders.ws\/blog\/2018\/02\/23\/desafios-do-varejo-como-se-destacar-da-concorrencia\/\">\u96f6\u552e\u4e1a\u6765\u8bf4\u662f\u4e00\u9879\u6311\u6218<\/a>\uff0c\u56e0\u4e3a\u5b83\u6d89\u53ca\u4ece\u95e8\u5e97\u8bbe\u8ba1\uff08\u5305\u62ec\u5b9e\u4f53\u5e97\u548c\u7f51\u5e97\uff09\u5230\u9500\u552e\u4eba\u5458\u57f9\u8bad\u7684\u5404\u65b9\u9762\u8d44\u6e90\u3002\u4e0b\u9762\u6211\u4eec\u5c31\u6765\u770b\u770b\uff0c\u4e00\u5bb6\u80fd\u591f\u63d0\u4f9b 360 \u96f6\u552e\u4f53\u9a8c\u7684\u4f01\u4e1a\u5177\u5907\u54ea\u4e9b\u7279\u5f81\u3002<\/p>\n<h2>\u4f01\u4e1a\u5982\u4f55\u63d0\u4f9b 360 \u96f6\u552e\u4f53\u9a8c\uff1f<\/h2>\n<p>\u4ece\u672c\u8d28\u4e0a\u8bb2\uff0c360 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href=\"https:\/\/www.alicewonders.ws\/blog\/zh\/?p=3236\">\u611f\u5b98\u8425\u9500<\/a>\uff0c\u6fc0\u53d1\u5404\u79cd\u611f\u53d7\uff0c\u8ba9\u987e\u5ba2\u5230\u8bbf\u60a8\u7684\u95e8\u5e97\u4e43\u81f3\u7f51\u5e97\u90fd\u6210\u4e3a\u96be\u5fd8\u7684\u7ecf\u5386\u3002\u6700\u540e\uff0c\u52a1\u5fc5\u786e\u4fdd\u4e0e\u987e\u5ba2\u6253\u4ea4\u9053\u7684\u5458\u5de5\u53cb\u5584\u4e14\u4e50\u4e8e\u52a9\u4eba\uff0c\u8fd9\u5c31\u5f15\u51fa\u4e86\u4e0b\u4e00\u4e2a\u652f\u67f1\u3002<\/p>\n<h3>\u670d\u52a1<\/h3>\n<p>\u5047\u8bbe\u4e00\u4f4d\u6d88\u8d39\u8005\u5728\u7f51\u4e0a\u8d2d\u4e70\u4e86\u4e00\u4ef6\u5546\u54c1\uff0c\u4f46\u9009\u62e9\u5230\u79bb\u5bb6\u8f83\u8fd1\u7684\u95e8\u5e97\u81ea\u63d0\u3002\u95e8\u5e97\u5458\u5de5\u9664\u4e86\u8981\u6e05\u6670\u3001\u793c\u8c8c\u5730\u4e3a\u987e\u5ba2\u63d0\u4f9b\u6307\u5f15\u5916\uff0c\u8fd8\u9700\u8981\u4e86\u89e3\u7535\u5546\u4e1a\u52a1\u7684\u8fd0\u4f5c\uff0c\u624d\u80fd\u4e3a\u8fd9\u7c7b\u987e\u5ba2\u63d0\u4f9b\u6700\u597d\u7684\u670d\u52a1\u3002<\/p>\n<p>\u5982\u679c\u7528\u6237\u5728\u7f51\u7ad9\u4e0a\u83b7\u5f97\u4e86\u6781\u4f73\u7684\u4f53\u9a8c\uff0c\u5230\u4e86\u95e8\u5e97\u5374\u906d\u9047\u6020\u6162\uff0c\u4e0d\u5f97\u4e0d\u4e0e\u5c1a\u672a\u4ed8\u6b3e\u7684\u987e\u5ba2\u6392\u540c\u4e00\u6761\u961f\uff0c\u6216\u8005\u65e0\u6cd5\u83b7\u5f97\u5173\u4e8e\u5728\u54ea\u91cc\u53d6\u8d27\u7684\u660e\u786e\u4fe1\u606f\uff0c\u90a3\u4e48\u4e4b\u524d\u7684\u4e00\u5207\u52aa\u529b\u90fd\u5c06\u4ed8\u8bf8\u4e1c\u6d41\u3002<\/p>\n<h3>\u6280\u672f<\/h3>\n<p>\u6280\u672f\u662f 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