{"id":3288,"date":"2018-07-04T16:17:25","date_gmt":"2018-07-04T19:17:25","guid":{"rendered":"https:\/\/www.alicewonders.ws\/blog\/?p=3288"},"modified":"2026-10-19T12:08:41","modified_gmt":"2026-10-19T15:08:41","slug":"how-retail-should-serve-millennials-zh","status":"publish","type":"post","link":"https:\/\/www.alicewonders.ws\/blog\/zh\/2018\/07\/04\/how-retail-should-serve-millennials-zh\/","title":{"rendered":"\u5343\u79a7\u4e00\u4ee3\uff1a\u96f6\u552e\u4e1a\u5e94\u5982\u4f55\u670d\u52a1\u8fd9\u4e00\u6d88\u8d39\u7fa4\u4f53\uff1f"},"content":{"rendered":"<p>\u672c\u6587\u5c06\u63a2\u8ba8\u96f6\u552e\u4e1a\u5e94\u5982\u4f55\u670d\u52a1\u5343\u79a7\u4e00\u4ee3\u6d88\u8d39\u8005\uff0c\u5e76\u5206\u6790\u51b3\u5b9a\u8fd9\u7fa4\u5e74\u8f7b\u4eba\u753b\u50cf\u7684\u4e3b\u8981\u6d88\u8d39\u8d8b\u52bf\u3002\u6b63\u662f\u4ed6\u4eec\uff0c\u6df1\u523b\u53d8\u9769\u4e86\u804c\u573a\uff0c\u4e5f\u968f\u4e4b\u6539\u53d8\u4e86\u5404\u7c7b\u4ea7\u54c1\u4e0e\u670d\u52a1\u4f01\u4e1a\u7684\u8fd0\u4f5c\u65b9\u5f0f\u3002<\/p>\n<p>\u8eab\u5904\u96f6\u552e\u4e1a\uff0c\u5fc5\u987b\u65f6\u523b\u5173\u6ce8\u5e02\u573a\u8d8b\u52bf\u548c\u6d88\u8d39\u8005\u9700\u6c42\u3002\u800c\u5f53\u65b0\u4e00\u4ee3\u4eba\u6210\u957f\u8d77\u6765\u3001\u5177\u5907\u4e86\u8d2d\u4e70\u529b\u65f6\uff0c\u6df1\u5165\u4e86\u89e3\u4ed6\u4eec\u7684\u753b\u50cf\u3001\u627e\u5230\u4e0e\u4e4b\u5efa\u7acb\u5173\u7cfb\u7684\u6700\u4f73\u65b9\u5f0f\uff0c\u5c31\u663e\u5f97\u81f3\u5173\u91cd\u8981\u3002<\/p>\n<p>\u7ee7\u7eed\u9605\u8bfb\uff0c\u4e86\u89e3\u60a8\u7684\u53d7\u4f17\uff0c\u505a\u597d\u51c6\u5907\uff0c\u8ba9\u81ea\u5df1\u8d8a\u6765\u8d8a\u5f3a\u5927\uff01<\/p>\n<h2>\u5343\u79a7\u4e00\u4ee3<\/h2>\n<p>\u5168\u7403\u6709\u8d85\u8fc720\u4ebf\u4eba\u5c5e\u4e8e\u5343\u79a7\u4e00\u4ee3\uff0c\u4ed6\u4eec\u51fa\u751f\u4e8e1980\u5e74\u4ee3\u81f32000\u5e74\u4ee3\u521d\uff0c\u662f\u6570\u5b57\u539f\u4f4f\u6c11\u2014\u2014\u4e5f\u5c31\u662f\u8bf4\uff0c\u4ece\u51fa\u751f\u8d77\u5c31\u4e0e\u7f51\u7edc\u8fde\u63a5\u3001\u4e92\u8054\u7f51\u4ee5\u53ca\u6570\u5341\u79cd\u6570\u5b57\u8bbe\u5907\u6253\u4ea4\u9053\u3002<\/p>\n<p>\u6b63\u56e0\u5982\u6b64\uff0c\u4ed6\u4eec\u6781\u5177\u6d3b\u529b\uff0c\u80fd\u591f\u5e7f\u6cdb\u83b7\u53d6\u4fe1\u606f\uff0c\u65e5\u5e38\u751f\u6d3b\u8282\u594f\u7d27\u51d1\uff0c\u63a5\u89e6\u6e20\u9053\u7e41\u591a\u3002\u56e0\u6b64\uff0c\u8d62\u5f97\u5343\u79a7\u4e00\u4ee3\u9752\u7750\u7684\u6700\u5927\u6311\u6218\uff0c\u5728\u4e8e\u5982\u4f55\u5438\u5f15\u4ed6\u4eec\u7684\u6ce8\u610f\u529b\u3002\u800c\u53ea\u6709\u6df1\u5165\u4e86\u89e3\u4ed6\u4eec\u7684\u6d88\u8d39\u8d8b\u52bf\u3001\u4e60\u60ef\u548c\u504f\u597d\uff0c\u624d\u80fd\u505a\u5230\u8fd9\u4e00\u70b9\u3002<\/p>\n<h2>\u4e3b\u8981\u6d88\u8d39\u8d8b\u52bf<\/h2>\n<p>\u4e86\u89e3\u7279\u5b9a\u7fa4\u4f53\u7684\u6d88\u8d39\u8d8b\u52bf\uff0c\u662f\u62c9\u8fd1\u4e0e\u987e\u5ba2\u8ddd\u79bb\u7684\u7edd\u4f73\u7b56\u7565\u3002\u6bd5\u7adf\uff0c\u5728\u7ade\u4e89\u65e5\u76ca\u6fc0\u70c8\u3001\u6d88\u8d39\u8005\u8d8a\u6765\u8d8a\u6311\u5254\u4e14\u5584\u4e8e\u8d28\u7591\u7684\u5e02\u573a\u4e2d\uff0c\u4e86\u89e3\u662f\u4ec0\u4e48\u5728\u6fc0\u52b1\u548c\u6253\u52a8\u4ed6\u4eec\uff0c\u5f80\u5f80\u80fd\u5de6\u53f3\u6700\u7ec8\u7684\u9009\u62e9\u3002<\/p>\n<p>\u6211\u4eec\u5728\u6b64\u5217\u51fa\u4e86\u4e0e\u5343\u79a7\u4e00\u4ee3\u5bc6\u5207\u76f8\u5173\u7684\u4e03\u5927\u6d88\u8d39\u8d8b\u52bf\uff0c\u4e00\u8d77\u6765\u770b\u770b\u5427\uff01<\/p>\n<h3>\u91cd\u89c6\u4f53\u9a8c<\/h3>\n<p>\u6beb\u65e0\u7591\u95ee\uff0c\u5343\u79a7\u4e00\u4ee3\u662f\u8981\u6c42\u76f8\u5f53\u9ad8\u7684\u4e00\u4ee3\u4eba\u3002\u6bd4\u8d77\u5355\u7eaf\u8d2d\u4e70\u67d0\u4e2a\u4ea7\u54c1\u6216\u670d\u52a1\uff0c\u4ed6\u4eec\u66f4\u5728\u610f\u80fd\u5426\u83b7\u5f97<a 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href=\"http:\/\/alicewonders.ws\/blog\/2018\/01\/24\/inovacao-no-comercio-varejista-o-que-e-e-como-aplicar\/\" target=\"_blank\" 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href=\"http:\/\/alicewonders.ws\/blog\/2018\/02\/23\/desafios-do-varejo-como-se-destacar-da-concorrencia\/\" target=\"_blank\" rel=\"noopener\">\u5728\u7ade\u4e89\u4e2d\u8131\u9896\u800c\u51fa<\/a>\u7684\u4e00\u5927\u4f18\u52bf\u3002\u5fc5\u987b\u6df1\u5165\u4e86\u89e3\u987e\u5ba2\u7684\u559c\u597d\u3001\u9700\u6c42\u548c\u8bc9\u6c42\uff0c\u624d\u80fd\u63d0\u4f9b\u66f4\u52a0\u4e2a\u6027\u5316\u7684\u670d\u52a1\uff0c\u5728\u6bcf\u4e00\u4e2a\u7ec6\u8282\u4e0a\u8d62\u5f97\u4ed6\u4eec\u7684\u5fc3\u3002<\/p>\n<p>\u6295\u5165\u5f00\u5c55\u6ee1\u610f\u5ea6\u8c03\u67e5\uff0c\u4e0e\u6d88\u8d39\u8005\u591a\u591a\u6c9f\u901a\uff0c\u5145\u5206\u8fd0\u7528<a href=\"https:\/\/www.alicewonders.ws\/blog\/zh\/?p=3244\" target=\"_blank\" 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