{"id":3253,"date":"2018-04-09T12:50:21","date_gmt":"2018-04-09T15:50:21","guid":{"rendered":"https:\/\/www.alicewonders.ws\/blog\/?p=3253"},"modified":"2026-10-19T12:08:47","modified_gmt":"2026-10-19T15:08:47","slug":"4-fashion-store-pos-trends-zh","status":"publish","type":"post","link":"https:\/\/www.alicewonders.ws\/blog\/zh\/2018\/04\/09\/4-fashion-store-pos-trends-zh\/","title":{"rendered":"\u76d8\u70b9\u65f6\u88c5\u5e97POS\u8425\u9500\u6d3b\u52a8\u76844\u5927\u8d8b\u52bf"},"content":{"rendered":"<p>\u5982\u679c\u4f60\u4ece\u4e8b\u65f6\u5c1a\u884c\u4e1a\uff0c\u60f3\u5fc5\u5df2\u7ecf\u77e5\u9053\uff1a\u4ea7\u54c1\u4e0d\u4f1a\u81ea\u5df1\u5356\u51fa\u53bb\u3002\u4e5f\u5c31\u662f\u8bf4\uff0c\u4e00\u4ef6\u5355\u54c1\u518d\u6f02\u4eae\u3001\u9762\u6599\u518d\u597d\uff0c\u4e5f\u65e0\u6cd5\u4fdd\u8bc1\u5b83\u4e00\u5b9a\u80fd\u5356\u5f97\u51fa\u53bb\u3002\u76f8\u53cd\uff0c\u6709\u4e00\u7cfb\u5217\u56e0\u7d20\u5bf9\u9500\u552e\u7684\u5f71\u54cd\u66f4\u5927\uff0c\u6bd4\u5982\u54c1\u724c\u5f71\u54cd\u529b\u3001\u54c1\u724c\u6240\u5173\u8054\u7684\u7fa4\u4f53\u3001<a href=\"https:\/\/www.alicewonders.ws\/blog\/zh\/?p=3168\" target=\"_blank\" rel=\"noopener\">\u8425\u9500\u6d3b\u52a8<\/a>\uff0c\u5f53\u7136\uff0c\u8fd8\u6709\u4e0d\u53ef\u5ffd\u89c6\u7684 POS \u7ec8\u7aef\u8425\u9500\u6d3b\u52a8\u3002<\/p>\n<p>\u4ece\u8fd9\u4e2a\u610f\u4e49\u4e0a\u8bf4\uff0c\u4ea7\u54c1\u7684\u5448\u73b0\u65b9\u5f0f\u5bf9\u9500\u552e\u8d77\u7740\u51b3\u5b9a\u6027\u4f5c\u7528\u3002\u4f8b\u5982\uff0c\u6267\u884c\u5230\u4f4d\u7684\u89c6\u89c9\u9648\u5217\u80fd\u591f\u5728\u5c55\u793a\u4e2d\u51f8\u663e\u67d0\u4e9b\u5355\u54c1\uff0c\u4ece\u800c\u63d0\u5347\u5b83\u4eec\u7684\u9700\u6c42\u3002\u540c\u6837\uff0c\u4e00\u5bf9\u4e00\u7684\u5bfc\u8d2d\u670d\u52a1\u80fd\u5e2e\u52a9\u987e\u5ba2\u627e\u5230\u66f4\u591a\u611f\u5174\u8da3\u7684\u5355\u54c1\uff0c\u8fdb\u800c\u8ba9\u4ed6\u4eec\u5e26\u66f4\u591a\u8863\u670d\u56de\u5bb6\u3002<\/p>\n<p>\u5728\u4eca\u5929\u7684\u6587\u7ae0\u4e2d\uff0c\u6211\u4eec\u5c06\u89e3\u91ca\u4e3a\u4ec0\u4e48<a href=\"https:\/\/www.alicewonders.ws\/blog\/zh\/?p=3207\">POS \u8425\u9500\u6d3b\u52a8\u7684\u521b\u65b0<\/a>\u5bf9\u9500\u552e\u5f71\u54cd\u5982\u6b64\u4e4b\u5927\uff0c\u5e76\u5e26\u6765\u4e00\u4e9b\u6d3b\u52a8\u8d8b\u52bf\uff0c\u4f9b\u4f60\u53c2\u8003\u501f\u9274\u3002\u4e00\u8d77\u6765\u770b\u770b\u5427\uff01<\/p>\n<h2>\u521b\u65b0 POS \u8425\u9500\u6d3b\u52a8\u7684\u91cd\u8981\u6027<\/h2>\n<p>\u4f8b\u5982\uff0c\u7528\u6a21\u7279\u5c55\u793a\u7cfb\u5217\u4e2d\u7684\u4ee3\u8868\u6027\u5355\u54c1\u3001\u6309\u533a\u57df\u5206\u7c7b\u9648\u5217\u670d\u88c5\uff0c\u90fd\u662f\u65e9\u5df2\u6210\u719f\u4e14\u6548\u679c\u7ecf\u8fc7\u9a8c\u8bc1\u7684\u624b\u6cd5\u3002<\/p>\n<p>\u7136\u800c\uff0c\u8fd9\u4e9b\u624b\u6cd5\u88ab\u590d\u5236\u5f97\u8d8a\u591a\uff0c\u6548\u679c\u5c31\u8d8a\u5f31\u3002\u987e\u5ba2\u5728\u6bcf\u5bb6\u5e97\u90fd\u770b\u5230\u540c\u6837\u7684 POS \u8425\u9500\u6d3b\u52a8\uff0c\u4e45\u800c\u4e45\u4e4b\u5c31\u4f1a\u4e60\u4ee5\u4e3a\u5e38\uff0c\u751a\u81f3\u4ea7\u751f\u4e00\u5b9a\u7684\u62b5\u89e6\u3002\u56e0\u6b64\uff0c\u4e1a\u5185\u4ece\u4e1a\u8005\u5fc5\u987b\u65f6\u523b\u5173\u6ce8\u884c\u4e1a\u8d8b\u52bf\uff0c\u4e0d\u65ad\u66f4\u65b0\u81ea\u5df1\u7684\u505a\u6cd5\u3002<\/p>\n<p>\u5728\u8fd9\u65b9\u9762\uff0c\u6570\u5b57\u6280\u672f\u5df2\u88ab\u8bc1\u660e\u662f\u5f3a\u6709\u529b\u7684\u52a9\u624b\u3002\u53ea\u8981\u8fd0\u7528\u5f97\u5bcc\u6709\u521b\u610f\uff0c\u5b83\u4eec\u5c31\u80fd\u4e3a\u6574\u4e2a\u8fc7\u7a0b\u6ce8\u5165\u65b0\u9c9c\u611f\uff0c<a href=\"https:\/\/www.alicewonders.ws\/blog\/zh\/?p=3180\">\u8ba9\u4f53\u9a8c\u66f4\u6109\u60a6\u3001\u66f4\u4ee4\u4eba\u96be\u5fd8<\/a>\uff0c\u4ece\u800c\u4fd8\u83b7\u987e\u5ba2\u7684\u5fc3\u3002<\/p>\n<p>\u4e3a\u4e86\u8bf4\u660e\u8fd9\u4e00\u70b9\uff0c\u6211\u4eec\u6574\u7406\u4e86\u56db\u4e2a POS \u8425\u9500\u6d3b\u52a8\u8d8b\u52bf\uff0c\u5e0c\u671b\u80fd\u542f\u53d1\u4f60<a href=\"http:\/\/alicewonders.ws\/blog\/2018\/01\/24\/inovacao-no-comercio-varejista-o-que-e-e-como-aplicar\/\">\u5728\u81ea\u5df1\u7684\u4e1a\u52a1\u4e2d\u8fdb\u884c\u521b\u65b0<\/a>\u3002<\/p>\n<h2>4 \u4e2a\u503c\u5f97\u501f\u9274\u7684\u8d8b\u52bf<\/h2>\n<p>\u4e0b\u9762\u4ecb\u7ecd\u7684\u90e8\u5206 POS \u8425\u9500\u6d3b\u52a8\u8d8b\u52bf\u5df2\u88ab\u4e0d\u6b62\u4e00\u4e2a\u54c1\u724c\u91c7\u7528\uff0c\u800c\u4e14\u6240\u6709\u8fd9\u4e9b\u8d8b\u52bf\u65e2\u9002\u7528\u4e8e\u5546\u573a\u5e97\uff0c\u4e5f\u9002\u7528\u4e8e\u8857\u8fb9\u5e97\u3002\u4e00\u8d77\u6765\u770b\u770b\u5427\uff01<\/p>\n<h3>1. \u865a\u62df\u8bd5\u8863\u95f4<\/h3>\n<p><a href=\"https:\/\/oglobo.globo.com\/economia\/provador-sob-medida-20914832\">\u865a\u62df\u8bd5\u8863\u95f4<\/a>\u2014\u2014\u5df2\u5728 Ralph Lauren \u548c Rebecca Minkoff \u4f4d\u4e8e\u7ebd\u7ea6\u7684\u95e8\u5e97\u6295\u5165\u4f7f\u7528\u2014\u2014\u878d\u5408\u4e86\u7ebf\u4e0a\u8d2d\u7269\u4e0e\u7ebf\u4e0b\u8d2d\u7269\u7684\u4f18\u52bf\uff0c\u8ba9\u987e\u5ba2\u66f4\u65b9\u4fbf\u5730\u67e5\u770b\u5e97\u5185\u5355\u54c1\uff0c\u4ece\u800c\u62e5\u6709\u66f4\u591a\u81ea\u4e3b\u6743\u3002\u5b83\u914d\u5907\u4e00\u9762\u955c\u5b50\uff0c\u80fd\u591f\u8bc6\u522b\u987e\u5ba2\u6b63\u5728\u8bd5\u7a7f\u7684\u8863\u670d\uff0c\u5e76\u5c55\u793a\u5176\u4ed6<em>\u642d\u914d<\/em>\u65b9\u6848\u548c\u76f8\u914d\u7684\u914d\u9970\u3002<\/p>\n<p>\u8fd9\u9879\u6280\u672f\u4e0d\u4ec5\u8ba9\u4e70\u8863\u670d\u66f4\u4fbf\u6377\uff0c\u4e5f\u540c\u6837\u9002\u7528\u4e8e\u5316\u5986\u54c1\u3002\u65e5\u672c\u54c1\u724c Shiseido \u63a8\u51fa\u7684 Digital Cosmetic Mirror\uff08\u6570\u5b57\u7f8e\u5986\u955c\uff09\u5c31\u662f\u4e00\u4f8b\uff1a\u5b83\u4e0d\u4ec5\u80fd\u8ba9\u987e\u5ba2\u8bd5\u7528\u4e0d\u540c\u4ea7\u54c1\u6765\u6253\u9020\u5986\u5bb9\uff0c\u8fd8\u4f1a\u7ed9\u51fa\u9002\u5408\u5176\u8138\u578b\u7684\u5efa\u8bae\uff0c\u5e76\u5728\u4f53\u9a8c\u7ed3\u675f\u65f6\u6253\u5370\u51fa\u8be5\u5986\u5bb9\u6240\u7528\u5168\u90e8\u4ea7\u54c1\u7684\u6e05\u5355\u3002<\/p>\n<h3>2. \u5730\u7406\u4f4d\u7f6e\u8425\u9500<\/h3>\n<p>\u5730\u7406\u4f4d\u7f6e\u8425\u9500\u662f\u4e00\u79cd\u7ed3\u5408\u987e\u5ba2\u5730\u7406\u4f4d\u7f6e\u6765\u5236\u5b9a\u66f4\u7cbe\u51c6\u8425\u9500\u6d3b\u52a8\u7684\u8425\u9500\u65b9\u5f0f\u3002\u65e2\u7136\u5982\u4eca\u5df2\u7ecf\u6709\u57fa\u4e8e\u624b\u673a\u3001\u7cbe\u51c6\u5ea6\u6781\u9ad8\u7684\u5b9a\u4f4d\u6280\u672f\uff0c\u4e3a\u4ec0\u4e48\u4e0d\u5f00\u59cb\u5173\u6ce8\u987e\u5ba2\u5728\u5e97\u5185\u7684\u4f4d\u7f6e\u5462\uff1f<\/p>\n<p>\u8fd9\u7c7b POS \u8425\u9500\u6d3b\u52a8\u4e3b\u8981\u7528\u4e8e\u6536\u96c6\u6570\u636e\uff0c\u4e3a\u5927\u578b\u95e8\u5e97\u7684\u5e03\u5c40\u548c\u89c6\u89c9\u9648\u5217\u5236\u5b9a\u65b0\u7b56\u7565\u3002\u901a\u8fc7\u6536\u96c6\u987e\u5ba2\u5728\u5e97\u5185\u5e38\u8d70\u7684\u8def\u7ebf\u4ee5\u53ca\u5728\u5404\u533a\u57df\u901a\u5e38\u505c\u7559\u7684\u65f6\u957f\u7b49\u6570\u636e\uff0c\u5c31\u53ef\u4ee5\u6784\u601d\u65b0\u7684\u7a7a\u95f4\u89c4\u5212\u65b9\u5f0f\uff0c\u5f15\u5bfc\u987e\u5ba2\u4e0e\u95e8\u5e97\u548c\u5546\u54c1\u8fdb\u884c\u66f4\u591a\u4e92\u52a8\u3002<\/p>\n<h3>3. \u611f\u5b98\u8425\u9500<\/h3>\n<p>\u4efb\u4f55\u54c1\u724c\u8981\u7ad9\u7a33\u811a\u8ddf\uff0c\u90fd\u9700\u8981\u5efa\u7acb\u4e00\u5957\u80fd\u591f\u627f\u8f7d\u54c1\u724c\u4ef7\u503c\u3001\u5951\u5408\u76ee\u6807\u53d7\u4f17\u5e76\u51f8\u663e\u4ea7\u54c1\u4ef7\u503c\u7684\u89c6\u89c9\u8bc6\u522b\u7cfb\u7edf\u3002\u8fd9\u5957\u89c6\u89c9\u8bc6\u522b\u4f1a\u5ef6\u4f38\u5230 POS \u7ec8\u7aef\uff0c\u8ba9\u987e\u5ba2\u5728\u8d2d\u7269\u65f6\u6c89\u6d78\u4e8e\u54c1\u724c\u4ef7\u503c\u4e4b\u4e2d\u3002<\/p>\n<p>\u4f46\u4e3a\u4ec0\u4e48\u8fd9\u79cd\u6c89\u6d78\u5f0f\u4f53\u9a8c\u53ea\u80fd\u505c\u7559\u5728\u89c6\u89c9\u5c42\u9762\u5462\uff1f\u611f\u5b98\u8425\u9500\u8ba4\u4e3a\uff0c\u8981\u5b8c\u6574\u5730\u6253\u9020\u7406\u60f3\u7684\u4f53\u9a8c\uff0c\u5c31\u5fc5\u987b\u66f4\u8fdb\u4e00\u6b65\uff0c\u8c03\u52a8\u5176\u4ed6\u611f\u5b98\u3002<\/p>\n<p>\u4f8b\u5982\uff0c\u4e00\u5bb6\u6cf3\u88c5\u5e97\u53ef\u4ee5\u6295\u5165\u611f\u5b98\u8425\u9500\uff0c\u5e2e\u52a9\u987e\u5ba2\u4eff\u4f5b\u7f6e\u8eab\u6d77\u6ee9\uff0c\u4e0e\u54c1\u724c\u4ef7\u503c\u5efa\u7acb\u8fde\u63a5\uff0c\u8fdb\u800c\u5f3a\u5316\u5bf9\u4ea7\u54c1\u7684\u9700\u6c42\u3002\u56e0\u6b64\uff0c\u8425\u9020\u7684\u73af\u5883\u5fc5\u987b\u5e26\u6765\u6070\u5f53\u7684\u60c5\u611f\u6548\u679c\uff1a\u5728\u8fd9\u4e2a\u4f8b\u5b50\u4e2d\uff0c\u5c31\u662f\u9752\u6625\u3001\u5192\u9669\u3001\u4eb2\u8fd1\u81ea\u7136\u3001\u5173\u7231\u8eab\u4f53\u7b49\u4ef7\u503c\u3002<\/p>\n<p>\u97f3\u4e50\u54c1\u724c\u5316\uff08music branding\uff09\uff0c\u5373\u7528\u97f3\u4e50\u6765\u8425\u9020\u6c1b\u56f4\uff0c\u5982\u4eca\u5728\u5927\u54c1\u724c\u95e8\u5e97\u4e2d\u5df2\u5341\u5206\u5e38\u89c1\u3002\u5728\u89e6\u89c9\u65b9\u9762\uff0c\u7ae5\u88c5\u54c1\u724c F\u00e1bula \u5c31\u662f\u4e00\u4e2a\u4f8b\u5b50\u3002\u4e0e\u5176\u4ed6\u95e8\u5e97\u4e0d\u540c\uff0c\u5728\u8fd9\u91cc\u5b69\u5b50\u4eec\u53ef\u4ee5\u968f\u610f\u89e6\u6478\u4efb\u4f55\u4e1c\u897f\uff0c\u5e97\u5185\u88c5\u9970\u4e5f\u6e05\u695a\u5730\u4f20\u8fbe\u4e86\u8fd9\u4e00\u70b9\uff1a\u5de8\u5927\u7684\u5e03\u827a\u73a9\u5177\u718a\uff0c\u8fd8\u6709\u968f\u65f6\u53ef\u4ee5\u6d82\u753b\u7684\u56fe\u4e66\u3002<\/p>\n<h3>4. \u65e0\u611f\u652f\u4ed8<\/h3>\n<p>\u8fd9\u662f\u4e00\u9879\u4ecd\u5728\u4e0d\u65ad\u5b8c\u5584\u7684\u521b\u65b0\u670d\u52a1\uff0c\u4f46\u7528\u4e0d\u4e86\u591a\u4e45\u5c31\u4f1a\u5728\u65f6\u88c5\u5e97\u4e2d\u666e\u53ca\u3002\u5b83\u6307\u7684\u662f\u51cf\u5c11\u95e8\u5e97\u4e2d\u7684\u652f\u4ed8\u73af\u8282\uff0c\u6700\u7406\u60f3\u7684\u60c5\u51b5\u4e0b\u5219\u662f\u8ba9\u652f\u4ed8\u6d41\u7a0b\u5b8c\u5168&#8221;\u9690\u5f62&#8221;\u3002<\/p>\n<p>\u8fd9\u6837\u4e00\u6765\uff0c\u987e\u5ba2\u65e0\u9700\u518d\u6392\u961f\u7ed3\u8d26\uff0c\u56e0\u4e3a\u4e00\u5957\u57fa\u4e8e\u4fe1\u7528\u5361\u7684\u66f4\u5feb\u6377\u652f\u4ed8\u7cfb\u7edf\u5e94\u8fd0\u800c\u751f\u3002\u987e\u5ba2\u4f7f\u7528\u4e00\u6b3e\u7ed1\u5b9a\u4e86\u4fe1\u7528\u5361\u4fe1\u606f\u7684<em>\u667a\u80fd\u624b\u673a<\/em>\u5e94\u7528\uff0c\u6dfb\u52a0\u60f3\u8d2d\u4e70\u7684\u5546\u54c1\uff0c\u76f4\u63a5\u5728\u624b\u673a\u4e0a\u5b8c\u6210\u652f\u4ed8\u3002<\/p>\n<p>\u800c\u7f8e\u56fd\u7684 Amazon Go 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POS \u7ec8\u7aef\u8425\u9500\u6d3b\u52a8\u3002 \u4ece\u8fd9\u4e2a\u610f\u4e49\u4e0a\u8bf4\uff0c\u4ea7\u54c1\u7684\u5448\u73b0\u65b9\u5f0f\u5bf9\u9500\u552e\u8d77\u7740\u51b3\u5b9a\u6027\u4f5c\u7528\u3002\u4f8b\u5982\uff0c\u6267\u884c\u5230\u4f4d\u7684\u89c6\u89c9\u9648\u5217\u80fd\u591f\u5728\u5c55\u793a\u4e2d\u51f8\u663e\u67d0\u4e9b\u5355\u54c1\uff0c\u4ece\u800c\u63d0\u5347\u5b83\u4eec\u7684\u9700\u6c42\u3002\u540c\u6837\uff0c\u4e00\u5bf9\u4e00\u7684\u5bfc\u8d2d\u670d\u52a1\u80fd\u5e2e\u52a9\u987e\u5ba2\u627e\u5230\u66f4\u591a\u611f\u5174\u8da3\u7684\u5355\u54c1\uff0c\u8fdb\u800c\u8ba9\u4ed6\u4eec\u5e26\u66f4\u591a\u8863\u670d\u56de\u5bb6\u3002 \u5728\u4eca\u5929\u7684\u6587\u7ae0\u4e2d\uff0c\u6211\u4eec\u5c06\u89e3\u91ca\u4e3a\u4ec0\u4e48POS \u8425\u9500\u6d3b\u52a8\u7684\u521b\u65b0\u5bf9\u9500\u552e\u5f71\u54cd\u5982\u6b64\u4e4b\u5927\uff0c\u5e76\u5e26\u6765\u4e00\u4e9b\u6d3b\u52a8\u8d8b\u52bf\uff0c\u4f9b\u4f60\u53c2\u8003\u501f\u9274\u3002\u4e00\u8d77\u6765\u770b\u770b\u5427\uff01 \u521b\u65b0 POS \u8425\u9500\u6d3b\u52a8\u7684\u91cd\u8981\u6027 \u4f8b\u5982\uff0c\u7528\u6a21\u7279\u5c55\u793a\u7cfb\u5217\u4e2d\u7684\u4ee3\u8868\u6027\u5355\u54c1\u3001\u6309\u533a\u57df\u5206\u7c7b\u9648\u5217\u670d\u88c5\uff0c\u90fd\u662f\u65e9\u5df2\u6210\u719f\u4e14\u6548\u679c\u7ecf\u8fc7\u9a8c\u8bc1\u7684\u624b\u6cd5\u3002 \u7136\u800c\uff0c\u8fd9\u4e9b\u624b\u6cd5\u88ab\u590d\u5236\u5f97\u8d8a\u591a\uff0c\u6548\u679c\u5c31\u8d8a\u5f31\u3002\u987e\u5ba2\u5728\u6bcf\u5bb6\u5e97\u90fd\u770b\u5230\u540c\u6837\u7684 POS \u8425\u9500\u6d3b\u52a8\uff0c\u4e45\u800c\u4e45\u4e4b\u5c31\u4f1a\u4e60\u4ee5\u4e3a\u5e38\uff0c\u751a\u81f3\u4ea7\u751f\u4e00\u5b9a\u7684\u62b5\u89e6\u3002\u56e0\u6b64\uff0c\u4e1a\u5185\u4ece\u4e1a\u8005\u5fc5\u987b\u65f6\u523b\u5173\u6ce8\u884c\u4e1a\u8d8b\u52bf\uff0c\u4e0d\u65ad\u66f4\u65b0\u81ea\u5df1\u7684\u505a\u6cd5\u3002 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