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Instagram on the streets

Urban Intervention using Instagram

In 2010, for the launch of the Limited Itaim – one real estate venture with a cosmopolitan profile - we proposed to open one Photo Contest with São Paulo pictures on Instagram titled with #limited in the teaser phase. Due the contest success as well as the stand launch, we decided to lead the action to the streets and invite the passers-by to participate.

 - Instagram on the streets  - 2